How to Build a Haunted House

The History of a Cultural Obsession

A cultural history of the phenomenon of the 'haunted house' as seen through art, architecture, and ghost stories.

What makes a house haunted? Why do some buildings conjure up a reputation for being particularly creepy, while others leave us unmoved? Barring the possibility of a looming afterlife, what are the particular features, contexts, and histories that lend a building the dreaded identity of haunted house?

How to Build a Haunted House tours some of the world's most famously spine-chilling structures in search of answers. From Medieval Scotland to Enlightenment-era London; Victorian suburbs to pre-Civil War Louisiana, Blackwell Baines, an expert in Gothic art and architecture, will explore that specific set of ingredients that captures our imaginations and contributes to our collective understanding of the eternally eerie. After all, whether a staunch sceptic or paranormal enthusiast, we all know a haunted house when we see one.

©2026 Caitlin Blackwell Baines