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Merchandise for Authors

Engage Your Readers While Increasing Your Income

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Creating your own merchandise can bring in income and engage your audience as well as giving you the creative edge at literary events and festivals. In this book, you’ll find:

  • Five things merchandise should do for you
  • Six steps of new product development (NPD)
  • How to think beyond bookmarks and coffee mugs
  • Case studies and interviews with real authors
  • Details of good suppliers to get you started
©2016 Melissa Addey (P)2022 Melissa Addey
Marketing y Ventas Marketing Redacción y Editorial Palabras, Idiomas y Gramática
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