The Political Campaign Desk Reference

A Guide for Campaign Managers, Operatives, and Candidates Running for Political Office

Builders don't construct skyscrapers without a plan. Sport teams don't take the field without a plan. Teachers don't enter the classroom without a plan. So why would a candidate run for office without a plan? The Political Campaign Desk Reference is the guide that will walk you through your candidate experience from beginning to building your plan to executing your plan. Don't run for office without a plan. Don't run for office without the Political Campaign Desk Reference!

©2020 Michael McNamara (P)2024 Michael McNamara

Kinda dystopian

It’s odd that this book spends so much time discussing ways to shut the candidate and their families out of the process. The professional campaign world has become 10x worse than the political boss system. All you need is the casual language in this book shutting the candidate out of meetings to realize this. I am lowkey terrified how much worse it will get the further down the rabbit hole I go.