Unchained: Breaking Free from Broken Marketing Models

How Small Businesses Can Finally Take Control of Their Marketing, Lead with Strategy, and Scale with AI

Stop Outsourcing Your Power. Start Owning Your Marketing.

If you’re a small business owner tired of chasing trends, wasting money on agencies, and running a marketing machine that feels more chaotic than clear, Unchained is your blueprint for freedom.

Written by Sara Nay, CEO of Duct Tape Marketing and architect of the “Anti-Agency Model,” this book helps you break free from outdated marketing systems and build a lean, scalable framework rooted in strategy, systems, and AI-powered clarity.

Inside Unchained, You’ll Discover:

• How to stop renting your growth from agencies and finally take ownership

• Why “strategy before tactics” is your most profitable shift

• How to apply AI without multiplying chaos

• The real role of a Fractional CMO and how to lead without burning out

• How to train your team, structure your marketing, and track what actually matters

Whether you're a founder, team leader, or reluctant CMO, this book gives you the tools, templates, and mental models to:

• Clarify your message

• Align your team

• Scale sustainably

• Build a marketing engine you actually trustWho It’s For:

• Small business owners ready to move from reactive to strategic

• Marketing leads and operators tired of disconnected tools

• Entrepreneurs looking to simplify, scale, and reclaim control

You don’t need another guru. You need a system. This is the one you build and own for good.

©2025 Sara Nay (P)2025 Sara Nay