In this episode of Coaching Magic with Jill and Becky Fromkes, Jill and Becky explore what it really means to coach the human in front of you. Becky shares how her favorite part of coaching is creating enough safety for people to be fully themselves, especially in hard conversations where fear, judgment, or conflict can make honesty feel risky.

The conversation moves into the deeper motivation behind coaching: the desire to relieve suffering. Jill and Becky reflect on how many coaches are driven by their own experiences of struggle and the wish to help others feel lighter, clearer, and more supported. They discuss why people often carry unspoken tension, how that tension builds in organizations, and why speaking with clarity can be an act of kindness.

Jill introduces the idea that bureaucratic problems often begin with the wrong people in the wrong seats, while Becky adds that good leadership starts with common ground, curiosity, and shared purpose. Rather than assuming and accusing, she encourages leaders and coaches to inquire, understand, and approach difficult conversations with empathy and skill.

The episode also highlights the power of timing, environment, and small details. Becky shares a simple but memorable example of changing the room setup to better support connection, showing how small shifts can create a big sense of belonging. The takeaway is clear: coaching magic often lives in the little things, the human things, and the quiet choices that help people feel seen, heard, and valued.

Meet Becky!

I am a business coach, teacher, and facilitator working with leadership teams and entrepreneurs toget more of what they want out of their business. I use a of proven set of EOS tools and processesthat help guide teams to achieving alignment, growth, profitability and team health.

Show Links!

• Jim Collins article on “First Who.”
• EOS Worldwide GWC overview.
• Connect with Becky on LI
• Learn more about Becky

P.S. Remember, you are magic!

In this episode, Jill Young and executive coach and author Kathy Sullivan dive into the power of coaching tools—from validated assessments to simple visuals like a life wheel—and how they help clients see themselves more clearly and create intentional change. They explore the balance between using established instruments such as DISC, CliftonStrengths, and emotional intelligence assessments, and trusting the coach’s own intuition to create new tools in real time with clients. Together they unpack how data, reflection, and experimentation all serve the same goal: honoring the magic in both coach and client while making change feel doable instead of overwhelming.​

The conversation then shifts into Kathy’s book, Moms Eat First: 5 Principles to Prioritize Yourself and Create the Change You Crave, born from her lived experience as a working single mom, a longtime HR and organizational development leader, and a coach who has sat with hundreds of women in leadership. She shares how the five principles emerged during the trenches of the pandemic, why reflection and rediscovering your own dreams matter so much for moms, and how “aims” and following your energy can sometimes be more honest than rigid long‑term goals.​

Jill and Kathy also talk candidly about the “second shift,” the invisible “third shift” mental load, and what it really takes to negotiate for what you want at work and at home using emotional intelligence, self-awareness, and courageous conversations. They close with a playful Sweet Ass Affirmations card pull on intuition, using it as a springboard to talk about slowing down, listening to your gut as one important data point, and integrating head, heart, and gut in both life and coaching.​

Meet Kathy!
Kathy Sullivan is the owner of Talent Principles, an executive coaching and organizational development consultancy where she helps leaders and teams improve performance through people-centered change. Drawing on 20+ years in human resources and organizational change, she brings a grounded, practical lens to emotional intelligence, leadership development, and culture work.​
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She is also the author of Moms Eat First: 5 Principles to Prioritize Yourself and Create the Change You Crave, a book that guides moms to step out of autopilot, reflect on what they truly want, and design sustainable change that honors both their families and their own ambitions. In addition to one‑on‑one coaching, Kathy designs women-in-leadership programs and women’s health forums that create space for reflection, data‑informed choices, and community for working moms.

Show Links!

• Moms Eat First – https://momseatfirst.com
• Talent Principles – https://talentprinciples.com
• Sweet Ass Affirmations Deck – https://ragecreate.com (search “Sweet Ass Affirmations”)
• Coaching Magic with Jill Young – https://www.jillyoung.com/coaching-magic

P.S. Remember, you are magic!

In this episode of Coaching Magic, J!ll Young welcomes creative mischief-maker and co-creator of Sweet Ass Affirmations, Heath Armstrong of Rage Create. Together they explore how intuition, synchronicity, humor, and heart-led action can transform not only our lives, but also our coaching. From seeing the number 22 as a lifelong roadmap to leaving a construction career and building a thriving creative business, Heath shares how he follows “the signs” and turns them into bold, practical moves.​

You’ll hear how to use pattern recognition as a form of intuition, why it’s powerful to “follow the woo” but always pair it with the “do,” and how something as simple (and silly) as forced laughter can shift energy for you and your clients. Jill and Heath also dive into leading with the heart in business, enhancing rather than fixing clients, and building a life and company that become a creative palette for service and play.

Meet Heath!

Show notes introductions simply don't do Heath justice! Read this to learn more: https://heatharmstrong.com/about/

Show Links!

P.S. Remember, you are magic!