My Kind of Business Podcast Por Alex McCarthy Coaching arte de portada

My Kind of Business

My Kind of Business

De: Alex McCarthy Coaching
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Welcome to ”My Kind of Business,” a podcast hosted by Alex McCarthy, a Certified Business and Mindset coach dedicated to helping entrepreneurs and business owners build meaningful, purpose-driven businesses. In each episode, Alex dives into the real stories behind successful business owners, sharing their wins, struggles and everything in between. Whether you’re an experienced entrepreneur or just starting out, this podcast offers a blend of expert insights, mindset shifts and actionable tips to help you grow your business on your terms. Join Alex as she speaks with inspiring guests from diverse industries who are breaking boundaries and building businesses that matter. From practical advice to motivational conversations, “My Kind of Business” is the perfect space to feel supported and empowered on your entrepreneurial journey. Tune in for valuable lessons, actionable strategies and the reminder that we’re all in this together.Copyright 2025 All rights reserved. Economía Gestión y Liderazgo Liderazgo Marketing Marketing y Ventas
Episodios
  • Photography, Self-Acceptance and Building Body Confidence with Becky Webster

    Photography, Self-Acceptance and Building Body Confidence with Becky Webster
    Apr 17 2026
    In this fifty-second episode of My Kind of Business, Alex is joined by Rebecca Webster, the face behind Untamed Photography, for an honest and grounding conversation about building a business rooted in authenticity, creativity and real values. Becky’s journey into business did not begin with a clear plan or traditional strategy. From a young age, she was deeply aware of themes around fairness, self-perception and identity, which later shaped both her personal growth and the way she shows up in her work today. Like many, Becky experienced challenges with body image and societal expectations during her teenage years. These experiences became a significant part of her journey, eventually leading her towards a deeper sense of self-acceptance and a desire to create something meaningful for others. Photography began as a creative outlet, but over time it became something more. A space for expression, connection and empowerment. The moment Becky realised this could become a business was not about following a formula, but about trusting what felt right and taking action despite doubt. Rather than building her business around trends or expectations, Becky has created Untamed Photography as a space where people can show up as they are. Her work is centred around capturing the unfiltered, the natural and the real, helping people reconnect with themselves in a way that feels both empowering and freeing. In this episode, Alex and Becky explore what it really means to build a business that feels aligned. They talk about self-acceptance, creativity, nature and the importance of questioning societal norms, particularly around beauty, success and identity. Becky shares her experience of growing a business while navigating the realities of motherhood, managing time and balancing multiple roles. The conversation also touches on the emotional side of entrepreneurship, including self-doubt, comparison and the pressure to meet external expectations. This episode offers a refreshing perspective on building a business that is not driven by perfection or performance, but by honesty, values and a genuine desire to create something meaningful. If you are craving a more authentic way of doing business, or want to feel more connected to yourself and your work, this episode will resonate. In this episode, Alex and Becky explore: Becky’s early influences and how they shaped her perspective on fairness and identity Body image, societal expectations and the journey to self-acceptance How photography evolved from a creative outlet into a business Building Untamed Photography and creating a safe, empowering space for clients The role of nature and presence in Becky’s work Letting go of perfection and embracing authenticity in business Navigating self-doubt and emotional challenges as a business owner Balancing business, motherhood and personal life Redefining success beyond traditional expectations Building a business rooted in kindness, honesty and values Timestamps [00:00] Introduction and overview of Becky’s journey [00:26] Childhood influences and early curiosity [01:09] Themes of fairness and justice in early life [02:33] Teenage years and body image challenges [03:48] Beginning the journey towards self-acceptance [05:07] Motherhood and deeper personal growth [08:42] Considering photography as a business [09:07] Early creativity and passion for photography [11:13] Taking action despite doubt [12:17] The moment that sparked the business [13:04] Building a brand rooted in authenticity [16:58] Early business challenges and finding clients [18:02] Recognition and evolving identity [19:02] Expanding the brand and relatability [21:01] Memorable shoots and experiences [22:36] The impact of outdoor and nature-based work [23:41] Personal growth through photography [25:59] Redefining beauty and inner strength [27:26] Self-acceptance and body awareness [28:44] Societal expectations and authenticity [30:12] Letting go of societal masks [32:48] Mindfulness and connection to nature [35:14] Future plans and business expansion [36:46] Studio vision and community space [38:45] Admin challenges and time management [41:20] Balancing multiple roles [42:27] Advice to her younger self [44:24] Redefining success [45:16] Letting go of traditional success metrics [47:42] Business values and authenticity [51:01] The importance of building a values-led business [51:53] Closing reflections Key Highlights Building a business rooted in authenticity and self-expression The power of photography as a tool for confidence and connection Redefining beauty, success and identity on your own terms Creating a safe and empowering experience for clients Navigating self-doubt and emotional challenges in business Balancing creativity, motherhood and entrepreneurship Letting go of perfection and embracing a more aligned approach to business Connect with Becky https://www.instagram.com/untamedphotographyuk/ Connect with Alex https://www.alexmccarthycoaching.com/ Book ...
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    44 m
  • From B&B Owner to Shrewsbury Community Voice with Sarah Hopper

    From B&B Owner to Shrewsbury Community Voice with Sarah Hopper
    Apr 7 2026
    In this fifty-first episode of My Kind of Business, Alex is joined by Sarah, also known as Shrewsbury Sarah, for an honest and inspiring conversation about building a business through connection, community and authentic marketing. Sarah’s business journey did not begin with a detailed strategy or traditional plan. For over 17 years, alongside running her bed and breakfast Ferndell in Shrewsbury, she was naturally promoting local businesses and sharing what was happening in her community. She did this completely for free, driven by a genuine passion for people, storytelling and supporting small businesses. When Sarah moved house and stepped away from running her B&B, she found herself at a turning point. Without the day-to-day of hospitality, she began to reflect on what came next and whether the thing she had always done so naturally could become a sustainable business. The question was simple but powerful. Would people actually pay her to promote them? That question marked the start of a new chapter. Sarah began building a business rooted in community marketing, organic social media growth and authentic connection. Instead of following traditional business models, she leaned into what felt natural, allowing her business to grow in a way that felt aligned and sustainable. Today, Sarah supports businesses both locally and beyond by promoting them through social media, helping them gain visibility, build trust and connect with new audiences. Her approach highlights the power of authentic marketing and shows that building a business does not have to rely on complex strategies or constant hustle. In this episode, Alex and Sarah explore what it really means to build a business around connection. They talk about trusting your instincts, overcoming self-doubt, and allowing your business to evolve without forcing growth or following rigid plans. Sarah shares her experience of stepping into a new business identity, building confidence in her offering and recognising the value in something that once felt effortless. The conversation also explores how community-led marketing can create real impact for small businesses and why human connection remains one of the most powerful tools in business today. If you are building a small business, exploring organic marketing strategies or looking for a more aligned way to grow, this episode offers a refreshing perspective on doing business differently. In this episode, Alex and Sarah explore: Sarah’s early jobs and entrepreneurial instincts Running a bed and breakfast in Shrewsbury and promoting local businesses The shift from traditional business models to organic social media marketing The importance of authenticity and human connection in business growth Building a community-led business and expanding beyond a local audience Overcoming self-doubt and building confidence in your services Supporting small businesses through promotion and visibility Turning natural skills into a profitable business idea Embracing flexibility and sustainable business growth Timestamps [00:00] Introduction and Sarah’s early work experiences [00:46] Childhood ambitions and entrepreneurial influences [01:52] Early life goals and vision [03:10] Discovering a passion for B&B life [03:56] Buying her first home and early business ideas [08:32] The reality of running a bed and breakfast business [12:17] Using social media for authentic storytelling [13:44] Moving towards human-centred marketing [15:16] Supporting local businesses and community engagement [16:14] Expanding beyond Shrewsbury and growing online [22:11] Evolving the business model [23:25] Building confidence and overcoming doubt [26:27] Memorable moments and community support [28:11] External validation and self-belief [29:17] Taking risks and trying new ideas [32:10] Balancing flexibility with business growth [33:13] Challenges with client acquisition and visibility [36:36] Reflections on success and contentment [37:20] Prioritising time, freedom and lifestyle [39:34] Values, authenticity and alignment in business [40:37] Reflecting on business growth and achievements [41:01] Support networks and managing expectations [42:12] Advice for those feeling uncertain in business [43:13] Sarah’s core philosophy of connection and community Key Highlights Building a business from organic social media and community promotion The power of authentic marketing for small business growth How to turn a natural skill into a profitable business Supporting local businesses through visibility and connection Overcoming self-doubt and building confidence in your offer Creating a business that aligns with your lifestyle and values Growing a business without relying on traditional strategies Connect with Sarah https://www.instagram.com/shrewsbury_sarah/ Connect with Alex https://www.alexmccarthycoaching.com/ Book onto an upcoming Business Connection Session https://www.alexmccarthycoaching.com/business-connection-sessions
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    45 m
  • Running a Business & Raising Little Ones: 6 Honest Stories from Mums in Business

    Running a Business & Raising Little Ones: 6 Honest Stories from Mums in Business
    Apr 1 2026
    In this fiftieth episode of My Kind of Business, Alex brings together six incredible women who are navigating the realities of running a business alongside motherhood, for an honest, grounded and deeply relatable conversation about what it really looks like to do both. This episode was inspired by a “shiny idea” Alex had at the end of last year — to create a book sharing real stories of motherhood and business. While that idea is currently on pause, sitting in her metaphorical freezer as she navigates this season of life with her son Abel, this episode feels like a first expression of that vision. Through five honest and open conversations, this episode offers a window into the lived experiences of women who are building businesses in a way that works for their lives, not against them. Because while there is so much gratitude in being able to do both — to raise children and grow something meaningful — there is also a very real shift that comes with it. Letting go of how business used to look. Releasing old expectations around productivity, pace and capacity. And redefining success in a way that feels more intentional, aligned and sustainable. Across this episode, you’ll hear from Clare Breheny of Mini Marstons, Sareena Sinda of Serene Baby and Serene Studio, Kerry Etheridge, Jules McGill of Aluna Wellbeing, Victoria Handbury-Madin of VHM Charity Consultancy and Shropshire Charity Network and Becks Hill of Rebecca May Photography — each sharing their own perspective, challenges, and ways of making it work. Together, these conversations explore the emotional, practical and identity shifts that come with this season of life — and offer reassurance that there is no one “right” way to do it. If you’re building a business whilst raising children, or navigating a shift in how you want your work and life to fit together, this episode is a reminder that you’re not alone — and that you get to do this in your own way. In this episode, Alex explores: The realities of running a business alongside motherhood The gratitude and challenges that come with holding both roles Letting go of previous ways of working and redefining success Navigating capacity, time and changing priorities Building a business that supports your life, not competes with it Switching off external noise, pressure and comparison Honest experiences from five women in different industries The emotional and identity shifts that come with this season Finding more intentional, aligned and sustainable ways of working The power of shared experiences and community support Timestamps [00:00] Introduction: the idea behind this episode and Alex’s current season [04:23] Clare Breheny: building community through Mini Marstons [19:10] Sareena Sinda: supporting mums and babies through Serene Baby & Studio [37:00] Kerry Etheridge: navigating fertility, hormones and business [59:32] Victoria Handbury-Madin: supporting charities of all shapes and sizes. [01.16] Jules McGill: redefining movement and confidence through Aluna Wellbeing [01.39] Becks Hill: balancing photography, creativity and motherhood Key Highlights Honest conversations about motherhood and entrepreneurship Letting go of old business models and expectations Redefining success in a new season of life Building sustainable, values-led businesses The importance of community and shared experiences Giving yourself permission to do business differently Connect with the guests Clare Breheny – Mini Marstons A baby group based in Marston, creating safe, welcoming spaces for mums and their babies, alongside offering baby massage classes. https://www.facebook.com/p/Mini-Marstons-100068500112077/ Sareena Sinda – Serene Baby Offering baby massage, baby spa experiences and pre / postnatal mat pilates, supporting both parents and babies through calm, connection and confidence. https://www.serene-baby.com/ Kerry Etheridge – Fertility & Hormone Support Supporting overwhelmed women trying to conceive by identifying root causes, balancing hormones and creating a clear path towards pregnancy. https://www.kerryetheridgewellness.com/ Jules McGill – Aluna Wellbeing Inclusive women’s personal training focused on helping women feel strong, confident and connected in their bodies. https://www.alunawellbeing.co.uk/ Victoria Handbury-Madin – VHM Charity Consultancy Victoria is the founder of VHM Charity Consultancy, where she works with charities of all shapes and sizes to help them grow stronger through better governance, clearer strategy, and tailored support that meets their individual needs. She is also the co-founder of the Shropshire Charity Network — a supportive space for people working and volunteering in charities across the county, bringing people together to share ideas, challenges and opportunities through regular events and connection. https://www.linkedin.com/in/victoriamadin/ Becks Hill – Rebecca May Photography A photographer capturing honest, natural moments for ...
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    1 h y 59 m
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