Cigars Daily LIVE 424: Cigars Are About to Get Weird

PCA 2026 is right around the corner and the leaks are already out of control. Plasencia is changing their entire logo and brand identity for the first time in forever. My Father just announced a brand new release called La Lealtad coming out of their Honduras factory. And Oliva just dropped maybe the most bizarre release I’ve seen in a long time. A Serie V Melanio humidor shaped like a literal soccer ball. I’m not making that up. Tonight we’re getting into all of it.

This is going to be one of those weeks where the industry shows you exactly how strange things can get when everybody’s trying to make a splash before the biggest trade show of the year. Some of it is brilliant. Some of it is bizarre. And honestly, some of it I have no idea what to make of yet. That’s what tonight is about. We’re going to break down what’s leaked, what’s confirmed, and what it all means for the cigars you’re actually going to be smoking later this year.

We’ll cover the Plasencia rebrand and what the new look says about where the brand is headed. We’ll talk about the My Father La Lealtad announcement and what we know so far about the second cigar coming out of their Honduras factory. And yes, we are absolutely going to spend some time on that Oliva soccer ball humidor because how could we not. Plus whatever else has dropped between now and showtime, because at this rate something new gets announced every six hours.