Etsy 101

Sell Your Crafts on Etsy, the DIY Marketplace for Handmade, Vintage, and Crafting Supplies

By: Steve Weber

Narrated by: Shawn Motes

Step away from the craft fair. Set up shop on Etsy, the world market for art, design and home decor! For artists, crafters, designers, and vintage resellers, it's a revolution. Never before has it been so easy to open a storefront that will reach millions of paying customers - with no up-front investment - online, in an afternoon! Learn how thousands of Etsians, young and old, have launched their business on a shoestring, usually part-time at home. See how to sell items quickly, earn money, and have fun doing it. Discover the new twist on good old-fashioned word-of-mouth advertising made possible online, courtesy of Facebook, Google, and Etsy itself. You'll learn the best tools for making it all work, no computer geekery required. With tips to work smarter, you'll have more time to spend doing what you love: creating, finding new treasures, and belonging to a community of like-minded, independent artisans.

• Listen to easy-to-follow guides for registering on Etsy.com and selling your handmade items, vintage finds, or crafting supplies
• Instantly supplement your brick-and-mortar store sales with an online sales outlet in the world's biggest and best-known artists' marketplace
• Hear examples and insider tips from dozens of Etsy's top sellers
• Learn to create an online shop and market your own brand
• Discover how to describe and photograph your items like a consummate professional
• Learn how to price your items to maximize your sales and fatten your profits
• Learn how to process your Etsy payments and avoid scams
• Get tax deductions for your home studio or office and travel expenses
• License your designs to extend your reach and earn more
• Automate your administrative chores with Etsy apps
• Learn to use keywords to drive visitors to your Etsy shop
• Generate word of mouth and "free" advertising, and see why paid advertising is usually a waste of money
• Take your business to the next level by attracting wholesalers and retailers

©2012 Stephen W. Weber (P)2012 Stephen W. Weber

Good overview

Answered a lot of my questions. Some i did mot know i had. I am ready to open my shop now.

Good Content, Poor Format

This was a fairly helpful guide that introduces you to the platform but has trouble transferring to audiobook. For example, the chapter names are not listed and often the book mentions certain URL's that are way too long to remember and really break up the flow up the book. Also, many chapters seem to directly quote large portions from previous chapters which gets annoying.

One of my favorite parts of the book was the interview they do with certain sellers and they give their story.

Good for newbies

This book was a bit slow for my tastes, and simplistic in its information provided at times.
That said, it would be great for someone with little or no experience with a site like Etsy (or eBay and other online selling venues for example) and needs hand holding.
There also was some useful information and ideas, and it was well thought out.

I would recommend it, if you are setting up a serious Etsy store, it couldn't hurt to learn all you can before launching your biz, or possibly give you some new insights.

For the Absolute Beginner

Any additional comments?

Good information for someone just starting out. I was hoping to find more insight since I have been on ETSY for a few years, but sales are lack luster.

Informative

There some areas where a few too many conchs seemed to be flying around at the same time. All in all this was fairly informative.