Hard Sell

The Evolution of a Viagra Salesman

By: Jamie Reidy

Narrated by: Christian Rummel

A former number-one Pfizer sales rep presents a behind-the-scenes look at pharmaceutical sales and the most talked-about prescription drug in history.

Hard Sell tells you things about the American pharmaceutical industry you'd rather not know and about practices you'd rather weren't happening. But once you pick it up, you won't want to put this book down. Jamie Reidy is to the pharmaceutical business what Jerry Maguire was to professional sports and Frank Abagnale (Catch Me If You Can) was to bank fraud. He's the guy who's been there, done that, and walked away with the insider stories. You'll find yourself rooting for Reidy and at the same time, you'll be shocked by the realities of the world that paid his salary.

Hard Sell is a witty expose of an industry that touches nearly everyone in contemporary America. It reveals the questionable practices of drug reps, nurses, and even physicians. Reidy traces his ups and downs as a rep for giant drug manufacturer Pfizer, maker of some of the most widely prescribed and used drugs in existence, including Viagra. With equal parts self-confidence and self-mockery, Reidy tells it like it is in the drug-selling trenches that are our local doctors' offices. The result is a funny and fascinating book.

©2005 Jamie Reidy (P)2010 Audible, Inc

Totally different than the movie.

What did you like best about Hard Sell? What did you like least?

I was not aware that it was completely different than the movie, which I enjoyed. However after being in the pharmaceutical business it was very enjoyable.

What does Christian Rummel bring to the story that you wouldn’t experience if you just read the book?

Another voice besides my own.

Any additional comments?

I recommend this book

Delightful

Reidy tells a tale of interest to every consumer, and at the same time manages to keep it light and funny enough to keep the reader coming back for more. His self-effacing humor is most engaging, and helps to impart his information in digestible amounts.

Entertaining, sure, .......

but this depiction of 21st century American culture is ultimately sad and depressing. I may go Mass tomorrow to pray for it.

funny but boring

Would you recommend this book to a friend? Why or why not?

no, it does not go any were. I kept thinking the story would culminate into something but over all it was boring and pointless.

What do you think your next listen will be?

non fiction

What three words best describe Christian Rummel’s voice?

young fun clear

If this book were a movie would you go see it?

no

incredibly entertaining

interesting insight into pharmaceutical sales along with hilarious commentary from the author. the performance was top notch throughout.