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Hype Yourself

A No-Nonsense DIY PR Toolkit for Small Businesses

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Hype Yourself

By: Lucy Werner
Narrated by: Lucy Werner
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Hype Yourself is an invaluable toolkit for getting you and your business featured in the media: newspapers, magazines, radio and TV. Crammed full of insider advice, from the building blocks of your PR strategy to the execution of creative campaigns, it includes expert tips from journalists and industry specialists and is supported by a stack of online resources.

Lucy Werner has over 15 years of publicity experience, including running her own specialist consultancy focused on startups and entrepreneurs. In this book she shares the secrets, strategies, troubleshooting and techniques that she uses with her clients and for her own self-promotion.

©2020 Lucy Werner (P)2020 W F Howes Public Relations Business Development & Entrepreneurship Marketing & Sales Small Business Management & Leadership Management
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Does a great job demystifying and streamlining PR for your personal brand. Great game plans and tactics.

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