Leading Change from the Inside

The Power of Black Employee Resource Groups in Canadian Workplaces: How Black Professionals and Allies Are Building Inclusive Organizations One Pillar at a Time

By: Jide Adeoye, David Cooper

Narrated by: Gene Snowden

True change doesn’t start with policy. It starts with people.

When a handful of employees at goeasy decided to form ADE—Advancing Diversity and Equity—they didn’t just create an employee resource group. They sparked a movement that reshaped a company from the inside out.

Leading Change from the Inside takes you behind the scenes of that transformation—through candid stories, hard lessons, and breakthrough moments that redefined leadership, culture, and representation at every level.

Written with honesty and heart by ADE’s founder, Jide Adeoye, and ADE's executive sponsor David Cooper this is not a corporate report. It’s a playbook for anyone who believes inclusion isn’t an initiative—it’s an act of leadership.

If you’ve ever wondered how real progress happens inside organizations, this book will show you—one conversation, one ally, one courageous act at a time.

©2026 Jide Adeoye and David Cooper (P)2026 Jide Adeoye and David Cooper