Persuade

The 7 Empowering Laws of the SalesMaker

By: Scott Hogle, Tom Hopkins - foreword

Narrated by: Scott Hogle

Becoming a persuasive salesperson requires the salesmaker to win others relationally in order to persuade them financially. To be successful, it's not enough to sell your product - you must sell yourself. Persuade is a playbook with essential information to help you connect quicker, communicate confidently, and close more sales.

If you do everything right during the sale but don't close the sale, you will find this audiobook invaluable. Persuade is a "closers" roadmap that will help you effectively move customers through the seven stages of the sale. Learn how to close deals with a natural ease which comes easy to people who use this system.

Top salespeople become the best because they learn from the best. The author includes insightful intelligence from sellers and executives at Facebook, Google, iHeart Radio, Amazon, New York Life, Hawaiian Airlines, Dell EMC, Microsoft Xbox, Clear Channel Airports, and Zillow, who share stories and case studies on how they deploy the powers of persuasion.

If your success is determined by your ability to move people to decision, you will grow in your confidence to communicate, connect, and persuade.

©2017 Scott Hogle (P)2018 Made for Success, Inc.

Easy listening

Great info. Timely and helpful. Easy to listen to. Very interesting. Audio was great.

Great book, production a little less than perfect

The reader seemed to read too fast and not really pause between sections/headlines. I had to rewind a lot to get everything.

Powerful and practical

I’ve been in sales for 13 years and this is one of the most practical audiobooks I’ve listened to

Music? Why?

There’s music throughout the audiobook. It’s bad. Not a big fan. Would be a great audiobook without the music.

Music?

The intro was very long and there was a MUSIC TRACK through it. Impossible to listen to on 2x speed… and it’s too much fluff for me. I would rate it a 1 but since I have barely listened in, the music and fluff (too much introductory words) made me give up, so maybe it gets better after chapter 4.