Ridiculously Simple Car Selling

How to quickly become the laziest, most-successful automotive sales professional in the world!

By: Steve Stauning, Carson Stauning

Narrated by: Virtual Voice

This book was written for anyone currently selling or contemplating selling cars. Whether you’re an Old Car Dog or a Green Pea, these ridiculously short chapters are intended to help you sell more vehicles and make more money than you ever thought possible.

As a famous quote from Henry Ford tells us, “Whether you think you can, or you think you can't – you're right.” This speaks to attitude, and attitude is one of the two key ingredients that separate the top sellers from the bottom dwellers.

The other ingredient is activity. As Steve has said more times than he can count, “Selling cars isn’t hard, it just takes work.” In this case, work speaks to the activities you’ll fill your day with if your goal is to be successful at selling cars.
You’re probably thinking, “Wait a minute! Work? The subtitle of this book is How to quickly become the laziest, most-successful automotive sales professional in the world! You didn’t mention I’d have to work!”

Success in anything takes work, but the work we’re referring to is nothing more than completing the right activities, while you more efficiently close more deals for more money. We’ll tackle what it means (and doesn’t mean) to be lazy in the first chapter, though suffice it to say that work doesn’t mean spending any more time at the dealership than you’re spending today.

Good Selling!

Lots of simple tips

Good to listen to twice to really take it in. I very much enjoyed both the book and the bonuses.

Great processes.

Loved the book.
Great ideas.
Exactly how to implement it.
Thank you, Steve / Carson
My sales plan and road to sale were unknown prior to this book.

Very direct advice

They tell you what works and what doesn’t, you can tell it comes from experience.

A real hidden GEM

My problem with most sales books, that they don’t specify their techniques to car sales, our field is unique and requires unique knowledge.
This book provides just that.

Great tips and nuggets and strategies, definitely great value, I didn’t regret buying for a second.
I enjoyed every chapter, and this will be part of my weekly self training.

Amazing value

Short concise and to the point though I wish they expanded more on some chapters