Te vendo una piedra

Tres fundamentos para entender la mente del cliente, persuadir sin límites y cerrar incluso en escenarios imposibles

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Te vendo una piedra

By: Brendan Cosper

Narrated by: Geraldo Medina

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Te vendo una piedra" de Brendan Cosper desmantela el mito de la venta racional para revelar la biología oculta de la decisión. Esta obra explora las profundidades del cerebro triuno, demostrando cómo el instinto de supervivencia y la dopamina gobiernan la billetera del cliente mucho antes que la lógica. Cosper ofrece un mapa detallado para hackear sesgos cognitivos, dominar la arquitectura de la percepción y leer el lenguaje silencioso del cuerpo. Este libro es el manual definitivo para quienes buscan dejar de adivinar y comenzar a persuadir científicamente, alineando su oferta con los imperativos biológicos del comprador.

Please note: This audiobook is in Spanish.

Brendan CosperGeraldo MedinaAubiblio Studios LLC

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