The Innovative Animal

Unveiling the Hidden Pattern Within All Natural & Human Innovations

By: Nizar M. Benazzouz PhD

Narrated by: Rodney Tompkins

Award-winning book.

Best launch on Amazon (September 2023).

"The journey to enlightenment and fulfillment begins with the first step of understanding. The deeper you delve into wisdom, the closer you come to the light of true fulfillment." (Digital transformation manager and innovation professor Nizar M. Benazzouz, PhD)

Picture a world where newness is everywhere and nothing is casual or stable! Through this audiobook, you will be exploring how everything around us, inert or animated, is connected in surprising ways. To achieve this ambitious goal, we will focus on the creative/destructive concept of innovation by:

• Redefining the vast ocean of innovation beyond the typical business and technological boundaries, to include any natural or human, physical or mental creation serving a purpose
• Diving into the deep waters of "change", and how this fundamental concept is intertwined with the existence of everything and everyone
• Challenging and superposing Western science and progress (quantum physics, industrial revolutions, etc.) and Eastern philosophies and beliefs (yin and yang, religions, etc.) to build a comprehensive picture of why and how new objects and concepts come to be
• Exploring the five components of the timeless innovative pattern: need, motivation, creativity, technology, and value.
• Providing a thought-provoking outlook into the state-of-the-art of modern human societies and where the wind of change seems to be leading us as individuals and a species.
• Demonstrating how you are subconsciously innovating your reality every second and how to take control of this process to your and others’ benefit.

©2023 Nizar M. Benazzouz PhD (P)2023 Nizar M. Benazzouz PhD

Innovation demystified

I was particularly struck by the formula linking need and motivation to creativity and technology, all multiplied by value. This audiobook illuminates the true essence of innovation. The narration is also impeccable

A Masterclass on Innovation and Enlightenment

Dr. Benazzouz's insights into the nexus of innovation and enlightenment are pure gold. And, let me say, the audio rendition? Cherry on top! It felt like a guided meditation on the mysteries of change

A Philosophical Masterpiece on Innovation

I was skeptical at first, diving into a nerdy 'innovation' book. But wow, this isn't just about tech or business really; it's about the universe, spirituality, and us. The narrator took me on an unexpected philosophical voyage

Everything is connected

I've always wondered about the connections between things. This audiobook nails it. Highly recommend it!

The reality of things

Beyond the cool Tech gadgets, this audiobook is an open window to a wider perspective on innovation through a fundamental equation that the author made easy to grasp and apply....