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The Luck Factor: The Surprising Science of Luck

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The Luck Factor: The Surprising Science of Luck

By: Oliver Finch
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How to Get Lucky On Purpose—No Magic, Just Motion

Are some people just born lucky?

Absolutely not.

In this bold and practical guide, you’ll discover the real science behind luck—and how you can create more of it in your own life through action, awareness, and mindset. The Luck Factor dismantles the myth that luck is random, showing instead how it emerges from behavioral patterns, fast decisions, and calculated risk-taking.

Blending psychology, research, real-world examples, and crisp, motivational writing, this book is your blueprint for engineering luck into your daily routine—without superstition, crystals, or waiting for fate.


What You’ll Learn Inside:
  • The 4 behavioral traits shared by scientifically “lucky” people

  • How overthinking kills opportunity—and how to escape it

  • Why fast movers encounter more luck (and how to become one)

  • How to use micro-risks to unlock macro rewards

  • Why your environment might be the real reason you’re stuck

  • How to turn randomness into a repeatable system

  • A weekly "Luck Tracker" you can start using immediately

Whether you’re building a business, navigating career choices, or simply ready for a breakthrough, The Luck Factor will help you stop waiting for your moment—and start creating it.

This book is for people who:

  • Want more out of life but don’t know where to start

  • Are tired of planning and ready to move

  • Believe that bold action beats perfect timing

  • Want to design a life luck can actually find


Who it's for:

Entrepreneurs. Creators. Job seekers. Introverts. Overthinkers. Optimists. Realists.
If you’re ready to trade hesitation for motion—this book is for you.

“Luck doesn’t belong to the chosen few. It belongs to the bold.”

Creativity & Genius Hygiene & Healthy Living Psychology Psychology & Mental Health
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