The Positioned Physician - Updated Edition: Earn More, Work Smart, and Love Medicine Again

By: Michael Woo-Ming MD MPH

Narrated by: Robert Plank

Many doctors are at a crossroads. How to find a career that you feel passionate about, protects your autonomy, and provides a growing and sustainable income? You create it. This audiobook details one doctor’s journey from burnt-out employee to successful entrepreneur, providing you a road map in becoming your own boss.

You will learn:

• How to leverage your medical expertise into lucrative opportunities
• How to escalate your financial level through multiple streams of income
• How to start a side business while still employed
• How to work smarter, not harder without trading time for dollars

The Positioned Physician dismantles the prevailing myth that doctors are ill-equipped in business. Filled with practical tips and strategies drawn from real-life examples, it is the definitive playbook for those who want to take charge of their medical career.

About the author: Michael Woo-Ming, MD, MPH, is a physician, entrepreneur, in-demand speaker, influencer, and medical marketing strategist overseeing the development and growth of several multimillion-dollar online companies. He has cofounded and later sold two small business-lead-generation software companies that did nearly eight million dollars in sales in the span of a few years. He has spearheaded the development of EMerit, one of the largest reputation management services for physicians for Medical Justice, Inc. Dr. Woo-Ming holds a master's degree in public health at the University of Michigan and a doctor of medicine from Wayne State University. He has lectured at workshops and conferences on both B2B and B2C digital marketing to start-ups and established small businesses in the US, Australia, Asia, and Europe. He is the developer of the social media course for the Medscape Physician Business Academy, and his writings on physician entrepreneurship has been featured in Physician’s Practice, KevinMD, and Medical Economics.

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Not groundbreaking, but solid reinforcements

Author does a good job giving an overview of how & what he does / has done without being too simplistic or speaking down to the reader. Was a relatively brief listen & not drawn out, which was great.
Particularly enjoyed his overview on internet marketing, which I have zero knowledge. I wud recommend it to any doc kicking the tires on starting a biz.