Beyond The Technique Podcast Podcast By Kati Whitledge cover art

Beyond The Technique Podcast

Beyond The Technique Podcast

By: Kati Whitledge
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Welcome to the Beyond The Technique podcast with Kati Whitledge. We exist to support beauty & wellness pros and your growing team and business. We believe it's what you do beyond the technical aspects of your craft that will bring substantial success. We promise to bring you the most forward-thinking industry topics to help you consistently grow and develop yourself and your business.© 2024 Kati Whitledge Art Decorative Arts & Design Economics Marketing Marketing & Sales
Episodes
  • 675: Complaining Culture Breakdown
    Mar 26 2026

    Today your host, Kati Whitledge challenges salon owners and leaders to confront one of the most destructive habits in the workplace—complaining. She explains how a culture of constant negativity erodes social capital, repels high-value clients, and ultimately limits the growth potential of both teams and businesses. Kati shares practical strategies, including the "5-second rule" and healthier ways to vent, helping leaders redirect conversations toward solutions instead of problems. If you want to protect your salon culture and build a team focused on growth, ownership, and opportunity, this episode will give you the mindset shift you need.

    WATCH ON YOUTUBE: https://youtu.be/_bnhvKbQCMU

    GET MY BOOK!

    From First Date to Forever; How to Market Like A Matchmaker: https://joinmya.com/from-first-date-to-forever-book

    POWERED BY:

    JOIN mya! joinmya.com

    LET'S CONNECT!

    BTT Instagram: https://www.instagram.com/beyondthetechnique

    MYA Instagram: https://www.instagram.com/join_mya/

    FOLLOW KATI WHITLEDGE

    Instagram: https://www.instagram.com/katiwhitledge/

    Get my favorite bio-hacking products: CLICK HERE

    SPONSORS

    Join the PBA: https://www.probeauty.org/

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    19 mins
  • 674: Five Succession Planning Myths That Could Ruin Your Exit
    Mar 23 2026

    Succession planning isn't something you wait for, it's something you build, and in this episode, we have Mary Beth Berns here to break down the most disastrous myths that can derail your salon or spa exit. From the misconception that growth automatically increases value to the belief that finding a buyer means you're almost done, they reveal what truly impacts a successful sale. You'll learn realistic timelines, why financial clarity and proper maintenance matter, and how emotional decisions can cost you at the finish line. If you want to maximize your business value, protect your legacy, and exit on your terms, this conversation will show you where to start and how to do it right.

    WATCH ON YOUTUBE: https://youtu.be/g9WvNqlyCZQ

    GET MY BOOK!

    From First Date to Forever; How to Market Like A Matchmaker: https://joinmya.com/from-first-date-to-forever-book

    POWERED BY:

    JOIN mya! joinmya.com

    FOLLOW MARY BETH BERNS

    Instagram: https://www.instagram.com/mbbsmallbusinesscoaching/

    Salon Spa Connection: http://www.salonspaconnection.com/

    Qnity Succession Planning EDU: https://qnity.com/blog/succession-success-readiness

    LET'S CONNECT!

    BTT Instagram: https://www.instagram.com/beyondthetechnique

    MYA Instagram: https://www.instagram.com/join_mya/

    FOLLOW KATI WHITLEDGE

    Instagram: https://www.instagram.com/katiwhitledge/

    Get my favorite bio-hacking products: CLICK HERE

    SPONSORS

    Join the PBA: https://www.probeauty.org/

    Show more Show less
    39 mins
  • 673: Is the Glass Half Full? Get Thirsty, with Kati Whitledge!
    Mar 19 2026

    In this episode, Kati Whitledge explores the classic "glass half full or half empty" mindset and what it means for salon owners navigating real business challenges. She shares how leaders can shift their perspective from focusing on what's missing to recognizing the opportunities, relationships, and resources already in front of them. Drawing from her own experience with team turnover and business changes, Kati encourages owners to take action with what they have while staying committed to growth and innovation. This conversation is a powerful reminder that optimism, resourcefulness, and faith-filled leadership can turn even difficult seasons into opportunities to build a stronger salon.

    WATCH ON YOUTUBE: https://youtu.be/phGftLoBeBk

    GET MY BOOK!

    From First Date to Forever; How to Market Like A Matchmaker: https://joinmya.com/from-first-date-to-forever-book

    POWERED BY:

    JOIN mya! joinmya.com

    LET'S CONNECT!

    BTT Instagram: https://www.instagram.com/beyondthetechnique

    MYA Instagram: https://www.instagram.com/join_mya/

    FOLLOW KATI WHITLEDGE

    Instagram: https://www.instagram.com/katiwhitledge/

    Get my favorite bio-hacking products: CLICK HERE

    SPONSORS

    Join the PBA: https://www.probeauty.org/

    Show more Show less
    20 mins
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