E88 - Poderi Cellario · Langhe, Piedmont, Italy

What happens when wine stops trying to impress… and starts trying to live?

In this episode, we head to the western edge of the Langhe in Piemonte to meet Simone Cellario of Poderi Cellario — a third-generation winery that doesn't quite fit the script.

At first glance, everything feels easy. Playful labels. Litre bottles. Crown caps. Wines that don't take themselves too seriously. But look closer… and you realise this is serious work. We talk about Dolcetto — not as a "simple" wine, but as the cultural heartbeat of the region. A grape that speaks more about people than prestige.

We explore forgotten and misunderstood varieties like Grignolino and Nascetta, and what it takes to bring them back into the conversation without turning them into museum pieces.

We also get into something less romantic — the economics of wine. Because making honest wine is one thing. Making it sustainable, financially and socially, is another. This is a conversation about balance. Between tradition and change. Between identity and adaptation.

And about wine that doesn't try to be perfect… just real.

And if you think the conversation stops there, it doesn't. We continue the discussion with exclusive bonus material available only on our website — where we go deeper into sustainability, farming philosophy, and the real decisions happening behind the scenes, long before the wine reaches your glass. If you want the full picture, head over to readbetweenthewines.com — the second part is waiting for you there.

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