Ep. 175 Joshua Feinberg, CEO at DCSMI | Data Center Go-to-Market Podcast
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https://www.dcsmi.com/newsletter Subscribe to the Data Center Sales and Marketing Newsletter (DCSMI)
In episode 175 of the Data Center Go-to-Market Podcast, you’ll learn how to get in early and stay relevant in a self-guided buyer journey where 83% of the research happens before sales ever gets a meeting.
You’ll see how to define a sharp ideal client profile, run customer insight interviews, and turn real buyer goals and challenges into high-converting offers, content, and events.
You’ll also learn a practical events-driven playbook for colocation, software-defined infrastructure, telecom, and energy-efficiency consultancies that want to generate better leads, compete with better-funded rivals, and close data center deals faster by positioning their teams as teachers, consultants, and trusted advisors. 🚀📈🏢
Ep. 175 Joshua Feinberg, CEO of DCSMI | Data Center Go-to-Market Podcast
0:00 Coming up in this episode of the Data Center Go-to-Market Podcast
0:31 Introducing Joshua Feinberg, CEO at DCSMI
2:55 Agenda for Data Center Go-to-Market, Sales, and Marketing Q&A 71
5:14 How to build colocation data center brand awareness
37:24 How a data center software-defined infrastructure provider competes with better-funded VC-backed firms
52:23 How a data center telecommunications AE gets meetings with the right person at the right time
1:03:24 Subscribe to the Data Center Sales and Marketing Newsletter (DCSMI)
1:04:37 How a digital infrastructure provider generates quality leads
1:20:17 How a data center energy efficiency consultancy markets and sells getting KWs back and easier ops
1:36:07 How to close colocation and data center services sales faster
1:51:22 Joshua Feinberg (Connect with on LinkedIn) and DCSMI (Follow on LinkedIn and Website)
1:52:49 Subscribe to the Data Center Sales and Marketing Newsletter (DCSMI)
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