Episode 11: Strategies and Tactics for Successful Retail Product Marketing

Knowing the fundamentals of Retail Product Marketing is vital, so you'll make informed decisions when it involves promoting your own products. Product marketing is all about getting your products ahead of the proper audience. It involves spreading strategies and tactics to increase awareness, generate interest, and drive sales. This will include everything from traditional advertising methods like print and tv to more modern techniques like social media and influencer marketing.