Episode 4: Real Estate and AI PT. II

Michelle Linton and Dusty Rhoton discuss using AI, specifically ChatGPT, to plan a week of social media content for realtors. They outline a structure for each day: Monday (educational: home value factors), Tuesday (educational: home prep tips), Wednesday (engagement: polls), Thursday (market update: data-driven insights), Friday (engagement: price guessing games), Saturday (promotional: unique listing features), and Sunday (personal: real-life stories). They emphasize the importance of weekly themes, a 3-2-1 formula (3 educational, 2 engagement, 1 promotional posts), and using hashtags and engagement groups to boost algorithm visibility. Dusty also suggests using AI to streamline content creation without losing personal touch.

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