How AI Ordering Innovation is Driving Results for Shipley Donuts

Paul and Matt are joined by Kerry Leo, Vice President of Technology at Shipley Donuts, to discuss Shipley’s modernization journey since he joined in 2021. Leo explains how Shipley moved from fragmented franchise technology to a cloud-based, franchise-ready ecosystem by standardizing POS and networking across 340 locations, standing up Oracle NetSuite for ERP and back office, and launching online ordering with Olo and a mobile app. They detail how AI-assisted ordering now supports roughly 22% of online orders and is generating about 24% higher average checks through features like auto-boxing, suggesting dozen discounts, and quickly building large meeting or event orders. They also cover how Shipley measures success beyond check size and preview Leo’s upcoming MURTEC talk on AI in ordering and operations. Visit: https://popcorngtm.com/podcasts