In this episode, I sit down with Sarah Bell, Founder of Bell and Whistle Design, multi-passionate entrepreneur, mom, and wife, for a deep dive into the world of branding.
We explore Sarah’s winding journey from being a creative in childhood to a powerhouse designer and business leader. She shares her personal story of pivoting careers sooner than expected, and how investing in community transformed the trajectory of Bell and Whistle Design.
If you’re a small business owner, entrepreneur, or freelancer looking for actionable branding advice, this episode is packed with gold. We break down what branding actually means, discuss a holistic customer experience, and dive into the power of authenticity, data-driven design, and showing up with relatability, even amidst the AI boom.
Sarah’s practical tips on balancing luxury aesthetics with personality, leveraging data for growth, and designing businesses that fit real lives (not just hustle culture) are perfect for anyone wanting to build a brand that genuinely connects.
Plus, we chat about heart-led leadership, building a team, and the beauty of being “a little bit delusional” when chasing your dreams. If you’re ready to feel seen, inspired, and equipped with fresh perspectives for your branding journey, don’t miss this one!
CONNECT:
Sarah Bell: @sarahbellcreates
Bells and Whistle Design: @bellandwhistle.design
Podcast: @insidethefounderpodcast_
Priya: @priya_p08
Free resources:
You are your secret sauce: a guide to re-remember your magic.
Vibe check: a guide to review and get clarity on what’s next.
Story behind the story: getting to the root of what’s behind the fear or block keeping you stuck from taking action.
Growthday is an app for my mindset supplement to set me up with wisdom for my day! Daily insights from Brendan Burchard, community, accountability, reflection and learning all in a single app! Sign up to a 7 day free trial here!
Another resource that has deeply supported my in levelling up my energy and how I show up in my day is the Activation App by Mimi Bouchard, because the energy we bring to our days and the moments really are what shapes what happens next. Sign up here to get 25% off your annual subscription!