Inside the Decisions Shaping Where Top Companies Move Next

In this episode of Multifamily Forward, we sit down with Scott Maxwell, Executive Managing Principal and Market Leader at Cresa, to unpack the decisions shaping where top companies move next. From office strategy to multifamily demand, this conversation explores how businesses are rethinking location, culture and long-term growth in today’s evolving market. Scott shares insights on why Greater Phoenix continues to attract major employers, how companies evaluate relocation and expansion, and what investors should be watching as both office and multifamily sectors navigate elevated vacancy and concessions.

We also discuss the growing importance of a full ecosystem — jobs, housing and lifestyle — and how major players like TSMC are influencing expectations across markets.

Whether you’re an investor, operator or industry leader, this episode offers a clear look at how forward-thinking companies are positioning for what’s next.

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