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Produce Talks

Produce Talks

By: Canadian Produce Marketing Association
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Produce Talks, brought to you by the Canadian Produce Marketing Association (CPMA), is where industry leaders come together to share insights, experiences, and fresh perspectives on the world of produce. Each episode features in-depth conversations with growers, retailers, innovators, and experts across the supply chain, exploring the issues, opportunities, and stories shaping our sector. Whether you’re in the field, the warehouse, the store, or the boardroom, Produce Talks helps you stay informed, inspired, and connected to the future of fresh.Canadian Produce Marketing Association Economics
Episodes
  • Latest trends in produce consumption
    Mar 9 2026

    In this episode, Sue Lewis, Vice President of Marketing at CPMA, and Registered Dietitian, Veronica Rouse, discuss the key role fruits and vegetables play in enhancing overall health.

    Key highlights include:

    • The biggest barriers to eating more fruits and vegetables — and tips and tricks to help consumers to overcome them

    • The latest trends in consuming fruits and vegetables

    • How the produce industry can better support those trends

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    13 mins
  • Innovation in produce industry
    Feb 25 2026

    The fresh produce supply chain has always been driven by innovation. Whether an organization is involved in primary production, wholesale, retail, big or small, innovation is at the heart of competitiveness as all strive to provide the consumer with products they want to buy again.

    In this episode, Denise Venderveen (Clean Works), Amanda Wilder (Provision Analytics) and Francois R.-Moisan (Sollum Technologies) discuss current and future innovations influencing the produce industry.

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    23 mins
  • Canadian consumer trends in produce shopping
    Jan 28 2026

    In this episode, CPMA VP of marketing & events, Sue Lewis, talks with Mike Mauti of Execulytics Consulting about the Canadian shopper. Building on years data gleaned from monthly consumer surveys, Mike looks at the shopping habits of Canadian Gen Z , what is motivating shoppers and how the 2026 retail landscape will look like.

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    22 mins
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