• Episode 297: Build an Offer You Cannot Refuse with Jim Edwards
    Mar 22 2026

    Jim Edwards and Stew Smith discuss using a book to help make business offers for higher ticket items that people cannot refuse. Using https://CopyandContent.ai Super Genies, check out the Genie Walk-Through Jim does to take any offer you want to the next level. One-time offers, upsell offers, or the basic BOGO offers. See more in this quick business demo with master copywriter coach Jim Edwards.

    Check out Jim’s words of wisdom as he breaks this down for all of us. Also check out the Facebook Group – Sales Copy and Content Marketing Hacks at https://www.facebook.com/groups/copywritingandcontenthacks
    and for more information on the wizards used to make outstanding sales copy check out https://www.CopyandContent.ai

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    44 mins
  • Episode 296: Books to Open Doors, Get Leads, and Higher Ticket Item Sales
    Mar 18 2026

    Jim Edwards and Stew Smith discuss the using the book to upsell your higher ticket items. Creating a customer by selling a book is one thing, but creating a return customer to upsell requires a relationship. Check out Jim’s words of wisdom as be breaks this down for all of us. Also check out the Facebook Group – Sales Copy and Content Marketing Hacks at https://www.facebook.com/groups/copywritingandcontenthacks
    and for more information on the wizards used to make outstanding sales copy check out https://www.CopyandContent.ai

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    36 mins
  • Episode 295: The Buy, Build, and Borrow Your Client List Show with Genie Walkthrough
    Mar 9 2026

    Jim Edwards breaks down how to build (or rebuild) your client list from nothing. We discuss all the ways to grow your client list from scratch. Then, Jim walks us through an AI Genie program that helps you build a promotion offer, complete with intro emails, follow-up emails, and cart-closing sales copy.

    Check out more of Jim Edwards' coaching and software programs for content marketing and sales copywriting at https://www.copyandcontent.ai. Save time and make money using the programs and his coaching.

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    51 mins
  • Episode 294: Book Royalties vs. Stage Pitch Using Book
    Mar 9 2026

    Jim Edwards breaks down his most profitable use of writing a book. It is not book royalties, though those are nice. The biggest gains in revenue from writing a book come from a wide variety of uses of the book as leverage to sell higher-priced items in your business. Things like coaching programs, courses, and membership programs are bigger ticket items you can and should use your book to leverage. Check out more of Jim Edwards coaching and software programs for content marketing and sales copywriting at https://www.copyandcontent.ai. Save time and make money using the programs and his coaching.

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    54 mins
  • Episode 293: Jim Edwards Breaks Down Leads, Subscribers, and Relationships in Business
    Feb 25 2026

    Jim Edwards and Stew Smith discuss the differences between leads, subscribers, and relationships with potential customers and current customers. Creating a customer is one thing, but creating a return customer requires a relationship. Check out Jim’s words of wisdom as he breaks this down for all of us. Also check out the Facebook Group – Sales Copy and Content Marketing Hacks at https://www.facebook.com/groups/copywritingandcontenthacks

    and for more information on the wizards used to make outstanding sales copy check out https://www.CopyandContent.ai

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    41 mins
  • Episode 292: Jim Edwards Coaches Content Marketing in 2026 (Age of AI)
    Feb 16 2026

    Jim Edwards explains consistent content marketing over the last 20 years and how things have changed from data being valued to results being valued. There is data, information, knowledge, experience, and wisdom. Where dones your content rank in that spectrum?

    Check out the Facebook Group – Sales Copy and Content Marketing Hacks at https://www.facebook.com/groups/copywritingandcontenthacks
    and for more information on the wizards used to make outstanding sales copy check out https://www.CopyandContent.ai

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    33 mins
  • Episode 291: Jim Edwards Teaches Lead Magnets - Building with Quality
    Feb 11 2026

    Jim Edwards and Stew Smith discuss how to create useful free content to help you build leads, relationships, and sales, personally created for your ideal customer – AKA the Avatar. What is the difference between a lead magnet and a trip wire? Learn about both and when to use them best.

    Check out the Facebook Group – Sales Copy and Content Marketing Hacks at https://www.facebook.com/groups/copywritingandcontenthacks
    and for more information on the wizards used to make outstanding sales copy check out https://www.CopyandContent.ai

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    31 mins
  • Episode 290: Simplify Your Day, Make More Money: Focused Energy = Productivity
    Feb 4 2026

    Jim Edwards and Stew Smith discuss working at your best. Simplify your day. Is there a time in the daily schedule when you have your best work? These are some ways to refocus your energy to have the best production in your day. Check out the Facebook Group – Sales Copy and Content Marketing Hacks at https://www.facebook.com/groups/copywritingandcontenthacks

    and for more information on the wizards used to make outstanding sales copy check out https://www.CopyandContent.ai.

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    51 mins