The New F*Word (F for Fractional Finance) Podcast By The podcast for Fractional CFOs who want to master cash flow financial strategy and business growth. cover art

The New F*Word (F for Fractional Finance)

The New F*Word (F for Fractional Finance)

By: The podcast for Fractional CFOs who want to master cash flow financial strategy and business growth.
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Welcome to The New F*word – the podcast exploring the rise of Fractional CFOs (yes, that F-word 😉) and how they’re reshaping cash flow, financial strategy, and business growth.* We challenge outdated financial reporting and focus on forward-thinking, modern finance strategies that drive real results. Each episode features finance pros, business leaders, and Fractional CFOs sharing practical insights, real-world stories, and actionable tools to help you improve cash flow, make smarter financial decisions, and scale your business. I’m Colin Hewitt, your host and co-founder of Float (Cash Flow Forecasting). I’ll also share lessons I wish I’d known as a young entrepreneur navigating finance and cash flow. 👉 Tune in to The New F*Word and learn how to take control of your cash flow, optimise financial strategy, and stay ahead in business.*

newfword.substack.comColin Hewitt
Economics Leadership Management Management & Leadership
Episodes
  • What Fractional CFOs Really Do For Growing Businesses with Alison Bolt
    Mar 19 2026

    In this episode of The New F*Word host Colin Hewitt sits down with Alison Bolt, a CIMA-qualified CFO, to unpack how fractional finance can help founders build stronger businesses, make better decisions, and avoid costly mistakes as they scale.

    What You’ll Learn:

    * How to transition from tactical finance work to strategic advisory

    * Why copy-and-pivot beats original ideas when building your fractional practice

    * How to build a scalable fractional model around three interconnected services

    * Why chemistry with your clients matters more than size

    * The real value of staying close to cash flow

    Alison Bolt is a Fractional CFO and Founder of Agile Talent, specializing in providing strategic financial guidance and integrated business support to high-growth SMEs and membership-based organizations. With over a decade of experience spanning multinational corporations to the SME space, Alison has built a reputation for moving beyond traditional finance management to become a trusted strategic advisor and right-hand person to founders and CEOs.

    Explore Float’s platform and solutions at https://floatapp.com.



    This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit newfword.substack.com
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    29 mins
  • The CFO Skill Nobody Teaches: Coaching and Human Leadership with Alastair Manson
    Mar 5 2026

    In this episode of The New F*Word host Colin Hewitt sits down with Alastair Manson, Fractional CFO at Flinder, to discuss why the human side of leadership is where real value gets created, how coaching can unlock your teamțs potential, and the practical strategies to shift command-and-control to collaborative leadership.

    What You’ll Learn:

    * Why technical excellence alone won’t keep you at the table

    * How to shift from ‘telling’ to ‘coaching’ without losing control

    * The three non-negotiable relationships every CFO must master

    * How to spot when your fixed mindset is sabotaging your team

    * Why fractional CFOs have a competitive edge in advisory services

    Alastair Manson is a seasoned fractional CFO, leadership coach, and performance strategist. With over 20 years of experience helping founders, finance teams, and even athletes unlock peak performance, Alastair brings a rare blend of financial expertise and human-first coaching. As a Fractional CFO at Flinder and Founder of Kinetika Coaching, he helps finance leaders and SMEs build resilience, clarity, and purpose in their work.

    Explore Float’s platform and solutions at https://floatapp.com.



    This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit newfword.substack.com
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    34 mins
  • How Fractional CFOs Actually Add Value with Jonathan Rosenzweig
    Feb 19 2026

    In this episode of The New F*Word host Colin Hewitt sits down with Jonathan Rosenzweig, Fractional CFO at OpenExchange, to break down how the fractional CFO role differs from a traditional CFO seat and why fractional CFOs are reshaping how growing companies build financial clarity.

    What You’ll Learn:

    * How to know when you actually need a fractional CFO vs. a full-time hire

    * Why your financial narrative must pass the one-sentence test

    * The critical importance of alignment across every stakeholder

    * How to balance long-term vision with tactical flexibility

    * Why scenario analysis beats point forecasts every single time

    Jonathan Rosenzweig is a globally seasoned finance leader and fractional CFO who has navigated nearly every corner of the financial services industry. Today, he works fractionally with middle-market growth companies and innovative tech firms, bringing his deep expertise in financial narrative building, forecasting, and team leadership to founders and finance leaders who need sophisticated CFO guidance without the full-time commitment.

    Explore Float’s platform and solutions at https://floatapp.com.



    This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit newfword.substack.com
    Show more Show less
    37 mins
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