John Baird
AUTHOR

John Baird

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John is a leadership coach, advisor, and educator dedicated to helping leaders build high-performing teams without sacrificing their humanity. He is widely regarded as one of Silicon Valley’s premier executive coaches, having worked with iconic companies such as Apple, Nike, eBay, Twitter and Hewlett-Packard, as well as the start-up founders of Masterclass, DoorDash, Remitly, and Outreach. He currently serves as a Faculty in Residence at San Jose State University and is the Wall Street Journal bestselling co-author of Leading with Heart: Five Conversations That Unlock Creativity, Purpose and Results (with Edward Sullivan) and the forthcoming Tough Enough: How to Lead a Team to Greatness without Being a Jerk (with Matt Hunter). After transitioning from the chair of Velocity Coaching in January 2025, the firm he co-founded, John now collaborates selectively with founders, CEOs, and boards, primarily in technology (including AI), biotechnology, and pharmaceuticals through his company Edgeman Coaching. He has also expanded his practice to include university presidents and leaders at academic institutions. John is developing an AI-enabled leadership platform with a beta launch planned for Q2 2026. He holds a PhD in Organizational Communication and Leadership from Purdue University and spent 17 years on the faculty at San José University’s College of Business, where he was named Outstanding Professor of the University.
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