Total Quality Management

Customers and Products

More than ever, customer relations and engagement are key components of a company's success. Companies that are intent on tracking their customer's ever-changing requirements and improving their services know the best business management model begins with customer focus and ends with customer satisfaction.

Total Quality Management: Customers and Products explores how meeting customers' needs and complete satisfaction dictates a company's direction and actions. If you want to know how the most successful companies get the most from their quality initiatives, George and Weimerskirch lay out the best practices to put to work now.

©1997 Stephen George (P)1997 Phoenix Books, Inc.

A bit dated and long winded but good foundation

This book is a bit outdated deals with 1990s business management but it is a good start from this and for someone looking to going to quality management

Very informative

Great content and easy listening. This us definitely going to be one of those books that I'll be listening to over and over again.