Startup Money Made Easy

The Inc. Guide to Every Financial Question About Starting, Running, and Growing Your Business

By: Maria Aspan

Narrated by: Hayley Cresswell

Let the experts at Inc.guide you through every critical step and potential pitfall as their on-the-ground reporting shows how to locate funding, manage your money, and smart hack your way to a comfortable retirement.

Startup Money Made Easy gathers the best advice from the magazine’s pages, spotlighting celebrated entrepreneurs and inspiring stories. You’ll hear from:

• FUBU founder Daymond John, who mortgaged his family home for start-up capital—and built a $6 billion empire
• Makeup artist Bobbi Brown, who turned a modest lipstick line into a profitable 30-store enterprise
• Alexa von Tobel, who dropped out of Harvard Business School to launch the equity-magnate LearnVest.com
• Mark Cuban, Sallie Krawcheck, Max Levchin, and other founders who overcame financial obstacles on their way to the top

Additionally, these stories include on-target tips that explain how to:

• Raise your first $10,000 in capital
• Power through the lean years
• Get friends and family to back you up
• Round up outside investors
• Go public or sell, while still staying in charge
• Reward people with great salaries and benefits
• Eliminate tax season surprises
• Grow without growing pains

Cash flow problems are the number-one business killer. Whether you’re dreaming up a startup idea or knee deep in the craziness, learn to shore up your finances and safeguard the business.

A collection rather than new ideas

The author filled many pages just by reporting a collection of facts and figures from other resources. The conclusions sounds like rephrase or recorded of other's opinions.

More like an overview of funding options

I am missing some in depth knowledge on the process of getting startup money. A lot of stories about people that started some business. Found the MeToo reference and how women struggle more than men to get money a little out of place. This feels like a lengthy overview of places to seek startup money. Narration is easy to listen to.