The Real Business of Blockchain

How Leaders Can Create Value in a New Digital Age

By: David Furlonger, Christophe Uzureau

Narrated by: Jonathan Todd Ross

Blockchain is transforming business. What's your strategy? Forward-thinking organizations such as the Australian Stock Exchange, Equinor, the City of Austin, and dozens of others are exploring how blockchain can transform the way they create and seek value. Whether to streamline multi-party processes, create and trade new assets, or leverage artificial intelligence and the Internet of Things, blockchain enables entirely new business opportunities.

This is just the start. As blockchain is more widely adopted, it has the potential to radically reinvent the way companies and societies operate, as radical a paradigm shift as happened with the launch of the internet.

The Real Business of Blockchain is one of the first audiobooks on this transformative technology written for business leaders. Authors David Furlonger and Christophe Uzureau - both of Gartner, the world-renowned research and advisory company - will help you: assess how blockchain will impact your business by cutting through the hype and finding the real story; explore the value proposition that blockchain technologies offer; make smart near- and mid-term investments in your blockchain strategy; and position you and your organization in a new competitive landscape in the future.

PLEASE NOTE: When you purchase this title, the accompanying PDF will be available in your Audible Library along with the audio.

©2019 Gartner, Inc. (P)2019 Gildan Media

Patience

Very good overview of how blockchain will meld with the other technologies that are currently being developed. Over the next 3 to 5 years then more intensely closer to 2030.

Awesome Book!!!

This book is a great way to help anyone understand exactly what a blockchain is and how it effectively works within our society.

Academic, conceptually theoretical

I was as hoping for more practical detail. This had the feel and tone of a college thesis paper.