Virus of the Mind

The New Science of the Meme

By: Richard Brodie

Narrated by: Richard Brodie

Virus of the Mind is the first popular work devoted to the science of memetics, a controversial new field that transcends psychology, biology, anthropology, and cognitive science. Memetics is the science of memes, the invisible but very real DNA of human society.

Here, the author carefully builds on the work of scientists Richard Dawkins, Douglas Hofstadter, Daniel Dennett, and others who have become fascinated with memes and their potential impact on our lives. Mind viruses have already infected governments, educational systems, and inner cities, leading to some of the most pervasive and troublesome problems of society today: youth gangs, the welfare cycle, the deterioration of the public schools, and ever growing government bureaucracy.

Richard Brodie weaves together science, ethics, and current events as he raises these and other very disturbing issues relating to memes.

Critic reviews

“Brodie is infectious, indeed, but hisvirus breeds truth. Those who ingest this book are at great risk of seeing how things really are.”
— Douglas Rushkoff, author of Media Virus! and Nothing Sacred

“This isn’t a book—it’s a mental adventure. Virus of the Mind stimulates, educates, and awakens you to what really happens to the things you see and hear. Buy it and study it.”
— Jeffrey Gitomer, author of The Sales Bible

“The true earmark of genius is taking a complex concept and making it simple (for people like me) to understand and, far more importantly, utilize. If the meme truly is fundamental to behavior (child imitates child, child imitates adult, world leader imitates world leader . . . ), then all of us need to spread memes with much greater intention—and care! Brodie’s humor makes this book a fun, absorbing, educational, and at times controversial read. Pick up this book, then give it to someone you love and you will spread a truly valuable Virus!”
— Kevin Hogan, Psy.D., co-author of Irresistible Attraction and author of The Psychology of Persuasion

“Virus of the Mind can do for memetics what Carl Sagan has done for astronomy and astrophysics with Cosmos.”
— Elan Moritz, Ph.D., director of the Institute for Memetic Research

Many new prospectively!

You can gain a lot from this book in terms of business and marketing or consciousness and zen or pure conspiracy theory perspective!

This book literally enlightened me on all levels of the mind!!!

I love this book so much and I have the hardcover and audible for this book and this book has completely enlightened me in ways I thought the mind couldn’t comprehend but I’m so glad I have this book because it has showed me something I wasn’t consciously aware of what is really wrong with society until after I got this book📖🤔🙏🏾

Intentional choice

I just finished the book, so should have a lack of space and distance to know what effect it will have on my future behavior, fortunately however, I remote viewed myself helping many children out of clouds of memes and idioms, so looks promising.

The gift of Clarity

Mr. Brodie's uber effective explanation of memes is remarkably mind expanding. I look forward to my next listen, there's simply too much to capture in a single play.

Intriguing

I took off one star for the annoying and loud music between chapters. Stuff like that remove me from the story and disrupts any thought train or emotional feeling from the book.

Otherwise this is a great, straightforward, easy to understand book that explains how blatantly manipulative actions go on every day in ways unlikely to be noticed. Plus it gives examples of the desired outcome from those efforts.