What happens when Snoop Dogg’s son partners with someone who is revolutionizing the modern food industry? Iconic ice cream and a masterclass in building what you actually understand.

This week Shawn sits down with Cordell Broadus and Sam Rockwell to break down the real meaning behind “Fix Stuff Yourself.”

From launching Dr. Bombay Ice Cream to navigating “munchie culture,” they discuss how understanding the nuts and bolts of your business is the difference between owning it and just repping it. They also dive into how to stay authentic while serving the masses, and why disruptors usually win while giants fight each other.

Plus, we get lessons that stick, from Sam’s “build a floor, not a ceiling” to Cordell’s sports mindset (straight from Snoop), “Block before you get the rock.”

This one is about doing the work, embracing the pivot, and earning the right to scale. Because if you don’t understand it, you don’t control it.

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What if the secret to great leadership, design, marketing, and even parenting, isn’t complicated at all? What if it’s mostly common sense and good taste?

This week Shawn sits down with Jaime Schmidt, the entrepreneur who went from mixing deodorant in her kitchen to building Schmidt's Naturals into a global sensation.

Shawn and Jaime dive into why simplicity is often the hardest thing to achieve, how aligning your brand with a cultural movement, like the shift toward natural products, can supercharge growth, and why trusting your instincts and taste is a founder’s ultimate advantage. The two also tackle the dangers of “design by committee,” and why the smartest leaders focus on the destination without obsessing over every step along the way.

In business and in life, everyone’s path looks different… but common sense and good taste tend to lead in the right direction.

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What’s the most underrated competitive advantage in business today? Reading.

This week Shawn catches up with Brieane Olson, CEO of PacSun, to talk about the Shawnism that quietly separates good leaders from great ones: Read, Read, Read.

Shawn and Brieane swap notes on how curiosity becomes a strategic edge, why patience in your career almost always compounds, and how to play the old game of business in bold, new ways. Brieane shares her philosophy behind partnering with some of the biggest celebrities in the world; explaining why it’s not about reaching everyone, but reaching the right ones.

They also dive into why purpose-driven brands consistently outperform. When customers feel like they’re part of something bigger than a transaction, loyalty deepens and momentum builds.

At the end of the day, the smartest people in the room aren’t guessing – they’re reading.

Be sure to pre-order a copy of Brieane's fascinating new book, Co-Created: The Cultural Strategy that Redefined PacSun, releasing everywhere May 12th!

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What if the real competitive advantage isn’t marketing… it’s simply making good stuff?

This week Shawn invites Neil Blumenthal, Co-CEO and Co-Founder of Warby Parker, onto the show to break down the Shawnism: Make Good Stuff.

The two discuss why “old industry” doesn’t mean “can’t be improved,” how deeply understanding your customer makes business surprisingly straightforward, AND what happens when you obsess over quality in a world addicted to shortcuts. Neil also shares how Warby Parker disrupted an industry that thought $500 glasses were normal, and built a brand people genuinely trust.

Like Shawn and Neil will tell you, when you build something you’re proud to stand behind, customers feel it. And in the long run, quality always wins.

For video episodes of the podcast, head over to the Let Me Save You 25 Years YouTube Page!

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What if the fastest way to stand out in business… is to stop making excuses?

This week Shawn sits down with Miren Oca, Founder and CEO of Ocaquatics Swim School, to talk about a Shawnism that will help shape life and leadership: Just Own It.

Shawn and Miren unpack why accountability is the ultimate growth tool, how owning your mistakes accelerates learning, and how to know when you’ve truly found your purpose in every facet of life. They also discuss what it really means to be a “business for good” in today’s complicated world, and how owning your scorecard, the wins AND the losses, sets you apart from everyone else.

Because in business and in life, trust doesn’t come from perfection. It comes from ownership.

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What if the biggest thing holding you back is you refusing to hire the plumber?

In this episode Shawn sits down with Beatrice Dixon, Founder and CEO of The Honey Pot Co., to unpack one deceptively simple Shawnism: Hire a Plumber.

Shawn and Beatrice dive into the guilt of delegating what feels like “your work,” how to determine your self-worth before the world tries to price you, and why leaving things undone costs more than paying the right people to get them done.

Beatrice also shares her own story from building a category-defining brand to navigating hyper-growth, and why trying to do everything yourself isn’t noble… it’s expensive.

This episode is a fantastic reminder that no one can be an expert at everything. So, stop holding the wrench, and hire a plumber.

For video episodes of the podcast, head over to the Let Me Save You 25 Years YouTube Page!

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What if the mistakes you’re trying to avoid are actually the fastest path forward?

This week Shawn sits down with elite rally racer Skyler Howes to unpack the Shawnism: Mistakes don’t matter. Learning does.

Shawn and Skyler talk about why going against the pack can be a competitive advantage, why winning doesn’t always require others to lose, and how avoiding mental “clouding” can keep one mistake from becoming many. Skyler also takes us inside the mental and physical grind of rally racing, where riding the equivalent of San Diego to Salt Lake City without stopping is just another day at the office, and how sometimes a 50-hour race can come down to seconds.

This episode is about keeping your head down, riding your own race, and realizing that we all learn the same lessons - we just use different words to describe them.

For video episodes of the podcast, head over to the Let Me Save You 25 Years YouTube Page!

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If you want to go fast, go alone. If you want to go far, you need a partner.

This week Shawn sits down with Jerry DePizzo, founding member of O.A.R., to break down a truth that applies to music, business, relationships, and life: Everybody Needs a Partner.

Jerry takes us back to where it all began… an 8th-grade talent show and a freshman-year meeting that sparked one of the most enduring bands in modern rock. From there, the conversation goes deep into the business of music, why creativity alone isn’t enough, and where Jerry believes the industry is headed next. Shawn and Jerry also unpack what it really means to be “worthy of a date night,” the role self-discipline plays in healthy partnerships, and why alignment in motivation and goals matters more than talent.

Whether in music, marriage, or life, this episode is a reminder that the right partner changes everything.

For video episodes of the podcast, head over to the Let Me Save You 25 Years YouTube Page!

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