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Busy doesn’t always mean profitable. In this episode, lets break down three common mistakes that quietly sabotage direct care practices: undercharging, neglecting the full patient experience, and underutilizing simple technology.

Learn how to shift your pricing, create meaningful patient touchpoints, and stay top of mind—so you can build a practice that’s both sustainable and fulfilling.

• Ethical Selling replay available for a limited time: watch it here

Support the show

Start building your Direct Specialty Care practice with the Direct Care Society® Launch Course, a step-by-step online program using the 4 pillars to success, use DCS500 for $500 off at checkout.

Already have a Direct Specialty Care practice and ready to grow even more --> The Direct Care Society® The Continuity Circle, a monthly mastermind to take your practice to the next level. Save $582 when you purchase a 6 month access at checkout.

--> Join the Direct Care Society private Facebook group here.

• EMR I'm currently using in my Direct Care practice Simple Practice
• Find me on LinkedIn https://linkedin.com/in/teadpm
• More resources teadpm.com

Send a text

Thinking about leaving employment to start your own practice? I break down what every physician needs to know first—from reviewing non-compete clauses to choosing between insurance-based and direct care models. I also share the three essential skills—marketing, operations, and ethical communication—that will help you launch a practice that matches the lifestyle and patient care you truly want, giving you freedom, fulfillment, and clarity in your next career move.

Support the show

Start building your Direct Specialty Care practice with the Direct Care Society® Launch Course, a step-by-step online program using the 4 pillars to success, use DCS500 for $500 off at checkout.

Already have a Direct Specialty Care practice and ready to grow even more --> The Direct Care Society® The Continuity Circle, a monthly mastermind to take your practice to the next level. Save $582 when you purchase a 6 month access at checkout.

--> Join the Direct Care Society private Facebook group here.

• EMR I'm currently using in my Direct Care practice Simple Practice
• Find me on LinkedIn https://linkedin.com/in/teadpm
• More resources teadpm.com

Send a text

Feeling stuck in your direct care practice? Maybe leaving insurance isn’t “working” the way you thought it would. I get it—this isn’t just about logistics; it’s about identity. In this episode, I break down the four things that could be holding your practice back: controlling overhead, getting more people to know you, refining your offer, and shifting your mindset to step fully into direct care.

Plus, I share journal prompts and practical strategies to help you reclaim your energy, grow revenue, and build a practice that actually works for you.

Support the show

Start building your Direct Specialty Care practice with the Direct Care Society® Launch Course, a step-by-step online program using the 4 pillars to success, use DCS500 for $500 off at checkout.

Already have a Direct Specialty Care practice and ready to grow even more --> The Direct Care Society® The Continuity Circle, a monthly mastermind to take your practice to the next level. Save $582 when you purchase a 6 month access at checkout.

--> Join the Direct Care Society private Facebook group here.

• EMR I'm currently using in my Direct Care practice Simple Practice
• Find me on LinkedIn https://linkedin.com/in/teadpm
• More resources teadpm.com

Send a text

Confused about high ticket packages vs. memberships in private practice? This episode breaks down the key differences and when to use each for maximum revenue stability and better patient care.

Learn how to structure premium offers, avoid common pricing mistakes, and build a sustainable direct care medical practice with smarter business strategy and recurring revenue models.

Support the show

Start building your Direct Specialty Care practice with the Direct Care Society® Launch Course, a step-by-step online program using the 4 pillars to success, use DCS500 for $500 off at checkout.

Already have a Direct Specialty Care practice and ready to grow even more --> The Direct Care Society® The Continuity Circle, a monthly mastermind to take your practice to the next level. Save $582 when you purchase a 6 month access at checkout.

--> Join the Direct Care Society private Facebook group here.

• EMR I'm currently using in my Direct Care practice Simple Practice
• Find me on LinkedIn https://linkedin.com/in/teadpm
• More resources teadpm.com

Send a text

Support the show

Start building your Direct Specialty Care practice with the Direct Care Society® Launch Course, a step-by-step online program using the 4 pillars to success, use DCS500 for $500 off at checkout.

Already have a Direct Specialty Care practice and ready to grow even more --> The Direct Care Society® The Continuity Circle, a monthly mastermind to take your practice to the next level. Save $582 when you purchase a 6 month access at checkout.

--> Join the Direct Care Society private Facebook group here.

• EMR I'm currently using in my Direct Care practice Simple Practice
• Find me on LinkedIn https://linkedin.com/in/teadpm
• More resources teadpm.com

Send a text

Happy 4 years to The Direct Care Podcast for Specialists! If you have a Direct Specialty Care Practice and are looking for massive growth, join me in The Circle.

• No contract
• Monthly live sessions
• Accountability & on-going support

Take $300 off your first month simply for being a listener. Use code LOVE300 at checkout.

Support the show

Start building your Direct Specialty Care practice with the Direct Care Society® Launch Course, a step-by-step online program using the 4 pillars to success, use DCS500 for $500 off at checkout.

Already have a Direct Specialty Care practice and ready to grow even more --> The Direct Care Society® The Continuity Circle, a monthly mastermind to take your practice to the next level. Save $582 when you purchase a 6 month access at checkout.

--> Join the Direct Care Society private Facebook group here.

• EMR I'm currently using in my Direct Care practice Simple Practice
• Find me on LinkedIn https://linkedin.com/in/teadpm
• More resources teadpm.com

Send us Fan Mail

In this episode, Dr. Joseph “Joe” Pazona, board-certified urologist and CEO of VirtuCare, shares his journey from traditional clinical practice to healthcare entrepreneurship. Frustrated by physician burnout and gaps in specialty care—especially in rural and underserved communities.

Dr. Pazona founded VirtuCare to deliver high-quality urology services through a mix of telemedicine, on-site care, and innovative staffing models. He also discusses his direct specialty care practice, Pazona MD, emphasizing patient access, education, and experience. Listeners will learn how VirtuCare is transforming care delivery, empowering physicians, and creating sustainable, flexible solutions for modern healthcare challenges.

Connect with him:

• VirtuCare Website: https://myvirtucare.com/
• LinkedIn Profile: linkedin.com/in/joepazona

Support the show

Start building your Direct Specialty Care practice with the Direct Care Society® Launch Course, a step-by-step online program using the 4 pillars to success, use DCS500 for $500 off at checkout.

Already have a Direct Specialty Care practice and ready to grow even more --> The Direct Care Society® The Continuity Circle, a monthly mastermind to take your practice to the next level. Save $582 when you purchase a 6 month access at checkout.

--> Join the Direct Care Society private Facebook group here.

• EMR I'm currently using in my Direct Care practice Simple Practice
• Find me on LinkedIn https://linkedin.com/in/teadpm
• More resources teadpm.com

Send us Fan Mail

If you’re thinking about starting a direct care practice, you need to know something important, to get something new, you have to let go of the old.

In this episode, I’m talking about the things you’ll lose—old habits, chaotic schedules, burnout, even identities that no longer serve you, so you can make room for calm, clarity, and real growth. Using the symbolism of the Lunar New Year, I explain why shedding what holds you back is not punishment—it’s necessary for momentum and alignment.

If you’re ready to break free from busyness, create space for your patients, and build a direct care practice that works for you, this episode is for you.

💡 Resources: Download the Direct Care Guide and check out the Direct Care Society Launch Lab to get started.

Support the show

Start building your Direct Specialty Care practice with the Direct Care Society® Launch Course, a step-by-step online program using the 4 pillars to success, use DCS500 for $500 off at checkout.

Already have a Direct Specialty Care practice and ready to grow even more --> The Direct Care Society® The Continuity Circle, a monthly mastermind to take your practice to the next level. Save $582 when you purchase a 6 month access at checkout.

--> Join the Direct Care Society private Facebook group here.

• EMR I'm currently using in my Direct Care practice Simple Practice
• Find me on LinkedIn https://linkedin.com/in/teadpm
• More resources teadpm.com