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Turmeric and Tequila™

Turmeric and Tequila™

By: KO Alliance LLC
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Turmeric and Tequila is graceful disruption . We are a community of varsity humans questioning reality as we know it and proving it possible that seemingly opposing things can harmoniously coexist, in this world and within ourselves. It's all better together. Reality is nothing more than applied meaning, so let's break though society's antiquated implied rules and expectations and break into authentic self-expression to see what's possible for personal, professional, and worldly positive change. Join me and my guests as we share our purpose seeking journeys chasing the pull from within of success, failure, and truth- with self-expression, mental/physical health, entrepreneurship, diversity, and community as the foundations of the mission… we are challenging status quo one gracefully disruptive conversation at a time. You will be inspired to be you and chase the dream, even if it doesn't make sense to the rest of the world- it will soon. The Mission: To inspire positive radical social evolution. Host: Kristen M. Olson, D1 collegiate athlete, 5X CrossFit Games competitor (2nd, 2011 #team), 25+ yrs of entrepreneurship + Coaching, 3 rescue pups (royalty). Works hard, plays harder. Hygiene & Healthy Living Psychology Psychology & Mental Health
Episodes
  • 291. Weight Loss Redefined: GLP-1s vs. Bariatric Surgery and the $12M Bet on Compassionate Care with Dr. Betsy Dovec

    291. Weight Loss Redefined: GLP-1s vs. Bariatric Surgery and the $12M Bet on Compassionate Care with Dr. Betsy Dovec
    Mar 17 2026
    "I had enough respect for myself to say: No, I am the smartest person in the room on this one. Just because you label yourself a 'business person' doesn't mean I'm not an even better one. I'm going to burn it all down to build it up stronger." — Dr. Betsy Dovec Is willpower actually the problem, or is it biological warfare? In this episode of Turmeric & Tequila™, Kristen Olson sits down with Dr. Betsy Dovec, the world's #1 female bariatric surgeon and a radical disruptor in the healthcare space. Dr. Dovec shares the gut-wrenching (and inspiring) story of leaving a secure seven-figure hospital job to take out a $12 million loan and build Body by Bariatrics—the country's first fully integrated surgical and wellness facility. We dive deep into: The Truth About GLP-1s: Ozempic, Wegovy, and Zepbound—who they are actually for and the "regain" reality no one talks about. Surgery vs. Medication: Why bariatric care is a preventative, life-saving tool, not a "last resort." The $12M Leap: How Dr. Dovec fought misogyny in healthcare and venture capital to build her own ecosystem. Work-Life Integration: Why "balance" is a myth and how to lead as a high-performing mother and CEO. The Butterfly Effect: The role of spirituality, manifestation, and "the woo" in medical success. Time Stamps: 00:00 – T&T Intro: Kristen Olson kicks off the episode with a mission to question a better way through gracefully disruptive conversations. 00:15 – Sponsor Shout-outs: Big thanks to Colorado Clownfish Swim School and Declan James Watches for supporting the mission. 02:45 – Setting the Stage: Why health and wellness humans need to hear the intersection of GLP-1s and Bariatric Surgery. 04:40 – Meet Dr. Betsy Dovec: From "awkward dork" to the #1 female weight loss surgeon globally. 08:45 – The GLP-1 Breakdown: Understanding the "biological warfare" of food noise and the difference between Ozempic, Wegovy, and Zepbound. 12:14 – Surgery vs. Medication: Why bariatric care is a life-saving tool, not a last resort, and the reality of weight regain. 20:10 – The "White Glove" Approach: How an all-female medical team brings empathy and intuition to high-stakes healthcare. 25:30 – The $12 Million Leap: Quitting the seven-figure hospital job to build Body by Bariatrics from the dirt up. 32:10 – Mission Realized: The emotional reality of the first surgery in her own facility on April 17th, 2025. 36:03 – The Myth of Balance: Dr. Dovec's take on work-life integration for mothers and entrepreneurs. 41:40 – Authenticity Wins: The "Zero Sign-ups" failure that taught Dr. Dovec to ditch the business suit and be herself. 51:00 – Manifestation & Spirituality: Following signs, avoiding bad deals, and the "Butterfly Effect" of success. 53:40 – Defining Success: The "euphoria factor" and hearing the words "Thanks for saving my life." 55:40 – T&T Outro: Kristen closes out the show with a reminder to level up and choose a better way. Cheers! Dr. Betsy Dovec Dr. Betsy Dovec is a board-certified bariatric surgeon and obesity medicine specialist. After performing over 7,000 surgeries, she founded Body by Bariatrics and the Surgical Institute of Central Florida. She is a pioneer in "value-based care," making life-changing weight loss accessible, affordable, and deeply compassionate. @DrDovec https://bodybybariatrics.com/ @bodybybariatrics Connect with T&T: IG: @TurmericTequila Facebook: @TurmericAndTequila Website: www.TurmericAndTequila.com Host: Kristen Olson IG: @Madonnashero Tik Tok: @Madonnashero Website: www.KOAlliance.com WATCH HERE MORE LIKE THIS: https://youtu.be/ZCFQSpFoAgI?si=Erg8_2eH8uyEgYZF https://youtu.be/piCU9JboWuY?si=qLdhFKCGdBzuAeuI https://youtu.be/9Vs2JDzJJXk?si=dpjV31GDqTroUKWH
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    54 mins
  • 290. Small Business, Large Visibility: Real Marketing That Actually Works

    290. Small Business, Large Visibility: Real Marketing That Actually Works
    Mar 10 2026
    "Visibility isn't about a huge marketing budget — it's about strategy, consistency, and showing up where your community already is." -Kristen Olson Small businesses don't need massive marketing budgets to get noticed — they need the right strategy. In this solo episode of Turmeric & Tequila, host Kristen Olson breaks down practical, no-fluff marketing strategies that entrepreneurs and local businesses can implement immediately to increase visibility, attract customers, and grow their brand. Drawing from 20+ years as an entrepreneur, brand partner, and athlete, Kristen shares the same marketing approaches she has used while working with companies like Reebok, Red Bull, and Champion, along with building her own businesses and a top 2% globally ranked podcast. This episode was inspired by an upcoming community event where Kristen will be speaking about marketing for local and small business owners who want results without spending thousands on agencies or complicated advertising funnels. If you're a founder, side-hustler, or entrepreneur trying to grow your brand in today's noisy marketplace, this episode delivers simple, actionable marketing strategies you can start using today. Kristen covers: Simple SEO strategies anyone can implement Smarter social media marketing Cost-effective ways to build visibility The power of partnerships and community Why real-life events still matter in a digital world Practical steps to start marketing your business today No huge budgets. No marketing overwhelm. Just real strategies that work. SMALL BUSINESS, BIG VISIBILITY Speech Deck 2026 (PDF) Time Stamps: 00:00 - Intro & Welcome 00:29 - Episode Overview: Small Business Big Visibility 00:36 - Special Event Announcement & Talk Structure 01:05 - Sponsor Shoutout: Colorado Clownfish Swim School 01:21 - Sponsor Shoutout: Declan James Watches 02:45 - Host Intro & Background 03:40 - The Truth About Visibility & Marketing Myths 05:15 - SEO Basics: Google Looking for Clarity 05:45 - Strategy #1: Answer Questions People Ask You 06:45 - Strategy #2: Use Words Your Customers Use 08:00 - Strategy #3: Consistency Beats Perfection 09:00 - YouTube & YouTube Shorts Strategy 10:20 - Social Media Strategy: Avoid Burnout & Stickers/T-Shirts 12:00 - Three Pillars of Social Media: Value, Authenticity, Consistency 13:15 - People Follow People, Not Businesses 14:30 - You Don't Need to Go Viral 16:00 - Three Types of Content: Education, Story, Community 17:30 - Mindset of Abundance & No Fear of Copycats 19:00 - The 80/20 Rule: 80% of Business from 20% of Clients 20:00 - Opportunity Cost & Balance-ish Life 21:30 - Cost Effective Visibility: Podcast Guesting 23:00 - Pro Tip: Ask for Podcast Content Files to Repurpose 24:30 - Strategic Partnerships & Collaboration 26:30 - TNT Affiliate Partners Page & Collaboration Mindset 28:00 - Community Storytelling & Press Record Strategy 29:30 - The In-Between: Non-Measurable Metrics Matter 31:00 - In-Person Events = Marketing Gold 32:15 - Five Actionable Strategies You Can Implement Today 32:45 - Action Item #1: Five Common Customer Questions 33:30 - Action Item #2: Social Media 2-3 Times Per Week 34:30 - Action Item #3: Reach Out to One Potential Partner 35:15 - Action Item #4: Plan One Small In-Person Event 36:00 - Final Thought: Marketing is About Clarity & Connection 36:30 - Thank You & Final Sponsor Callout 37:00 - End Kristen Olson Kristen Olson is an entrepreneur, speaker, and host of the Turmeric & Tequila podcast, ranked in the top 2% of podcasts globally. A former Division I athlete and 5-time CrossFit Games competitor, Kristen has spent over 20 years building businesses, brands, and communities. She has worked with companies including Reebok, Red Bull, Champion, and numerous wellness and performance brands, helping connect strategy, storytelling, and partnerships to create authentic visibility. Through speaking, coaching, and her media platform, Kristen helps entrepreneurs, athletes, and leaders grow their businesses, build meaningful relationships, and show up powerfully in their communities. Connect with T&T: IG: @TurmericTequila Facebook: @TurmericAndTequila Website: www.TurmericAndTequila.com Host: Kristen Olson IG: @Madonnashero Tik Tok: @Madonnashero Website: www.KOAlliance.com WATCH HERE MORE LIKE THIS: https://youtu.be/ZCFQSpFoAgI?si=Erg8_2eH8uyEgYZF https://youtu.be/piCU9JboWuY?si=qLdhFKCGdBzuAeuI https://youtu.be/9Vs2JDzJJXk?si=dpjV31GDqTroUKWH
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    38 mins
  • 289. Grounding for Athletic Performance & Recovery: How Earthing Improves Sleep, Energy, and Training Results

    289. Grounding for Athletic Performance & Recovery: How Earthing Improves Sleep, Energy, and Training Results
    Mar 3 2026
    "The Earth is negatively charged, and there's energy coming up through the Earth. Our bodies are positively charged, and when the negative ions from the earth come up into our body, it reduces free radicals and it reduces inflammation. When you're sleeping on grounding sheets, it's literally like standing barefoot on the grass—you get all those benefits." — James McWhinney, Founder & CEO, Premium Grounding In this episode of Turmeric & Tequila, Kristen Olson sits down with James McWhinney, founder and CEO of Premium Grounding, to discuss the science of earthing, human optimization, and building successful health ventures. James shares his journey from Melbourne to becoming a wellness entrepreneur focused on making grounding accessible through innovative products designed to improve recovery, sleep, and overall health. James and Kristen dive deep into the benefits of grounding for athletes, the entrepreneurial mindset, balancing ambition with presence, and why stepping back from the grind actually produces better results. Plus, James opens up about redefining success through family, service, and impact. What You'll Learn How grounding (earthing) works and why athletes are using it for recovery The science behind grounding's impact on sleep quality and athletic performance How to integrate grounding practices into your daily life and training routine James's journey from health-focused upbringing to founding multiple wellness ventures The entrepreneurial lessons learned from building Premium Grounding in a competitive market Why slowing down and removing yourself from "the grind" actually produces better results Redefining success: Family, presence, and a life of service How to balance ambition with presence as a founder and parent TImeStamps: 00:00 - Intro & Sponsors 00:03 - Guest Introduction 00:04 - Childhood & Entrepreneurial Roots 00:08 - Building Premium Grounding 00:12 - Grounding Science & Athletic Performance 00:16 - Wellness Entrepreneurship & Business Lessons 00:20 - Ambition vs. Presence: The Entrepreneur's Dilemma 00:23 - Redefining Success 00:25 - Where to Find Premium Grounding 00:27 - Affiliate Link & Upcoming Events 00:27:45 - Closing & Final Thoughts Guest Bio James McWhinney is a Melbourne-based wellness entrepreneur focused on human optimization and health innovation. As founder and CEO of Premium Grounding, he builds practical solutions to real-world well-being challenges. James is dedicated to making grounding and earthing accessible at home through innovative products designed to improve recovery, sleep, and overall health. With a background in multiple health ventures and a commitment to helping people optimize their performance, James brings both scientific insight and entrepreneurial experience to the wellness space. PremiumGrounding.com Instagram: @PremiumGrounding TikTok: @PremiumGrounding PremiumGrounding.com/blog Kristen's affiliate link Discount CODE: KOFIT Connect with T&T: IG: @TurmericTequila Facebook: @TurmericAndTequila Website: www.TurmericAndTequila.com Host: Kristen Olson IG: @Madonnashero Tik Tok: @Madonnashero Website: www.KOAlliance.com WATCH HERE MORE LIKE THIS: https://youtu.be/ZCFQSpFoAgI?si=Erg8_2eH8uyEgYZF https://youtu.be/piCU9JboWuY?si=qLdhFKCGdBzuAeuI https://youtu.be/9Vs2JDzJJXk?si=dpjV31GDqTroUKWH
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    27 mins
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Insightful takes, thoughtful convos, positive vibes. I love the community Kristen and the team are building here

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