So You Want to Start a Brewery?

The Lagunitas Story

By: Tony Magee

Narrated by: Brett Barry

So You Want to Start a Brewery? is the first-person account of Tony Magee's gut-wrenching challenges and heart-warming successes in founding Lagunitas Brewing Company.

In just 20 years, the company has grown from a seat-of-the-pants, one-man operation to be the fifth largest--and the fastest growing--craft brewer in the United States. This equal part memoir, narrative, and business story is an illuminating yet hilarious account anchored strongly in time and place as a one-of-a-kind, made-in-America journey that culminates with the success of one of the nation's most popular and enduring craft beer brands.

©2012, 2014 Tony Magee (P)2015 Audible Inc.

WTF mate! what a meticulous crazy cool story

if listening to books is your things and this is the one you want to listen to It's Raining It's Your Thing then get this book if reading and listening to a book is your thing then get this book to say the least this story is not cool awesome level-headed but not crazy insane fun but hysterical but not but WTF mate type of story. seriously though WTF mate that was a good read.

Loved This One. Tony's Story Inspires Me

Love Lagunitas beers, love Petaluma, and as a recent transplant to Chicago, absolutely loved the epilogue about the ballsy move to Douglas Park. My new hero.

Great listen

Very much enjoyed the story. He has a great gift of gab. A great tome, on unconventional business practices that work out.

good story with even better narration.

Tony McGee's story is interesting in its own right. However it's Brett Barry's narration that really brings it to life and makes it a joy to listen to.

Entertaining

Although this book is titled as if it's a self help book it's far from it. It's more so entertainment than economics and methods to start a brewery. I still enjoyed it and would recommend it to anyone thinking of starting a brewery as it dives into the depths of the trials and tribulations that can be encountered while starting and running a brewery.