Brewing Up a Business

Adventures in Beer from the Founder of Dogfish Head Craft Brewery: 2nd Edition, Revised and Updated

By: Sam Calagione

Narrated by: Kris Koscheski

Updated business wisdom from the founder of Dogfish Head, the nation's fastest growing independent craft brewery....

Starting with nothing more than a home-brewing kit, Sam Calagione turned his entrepreneurial dream into a foamy reality in the form of Dogfish Head Craft Brewery, one of America's best and fastest-growing craft breweries.

In this newly updated second edition, Calagione offers a deeper real-world look at entrepreneurship and what it takes to operate and grow a successful business. In several new chapters, he discusses Dogfish's most innovative marketing ideas, including how social media has become an integral part of the business model and how other small businesses can use it to catch up with bigger competitors. Calagione also presents a compelling argument for choosing to keep his business small and artisanal, despite growing demand for his products.

• Updated to offer a more complete look at what it takes to keep a small business booming
• An inspiring story of renegade entrepreneurialism and the rewards of dreaming big, working hard, and thinking unconventionally
• Shows how to use social media to reach new customers and grow a business

For any entrepreneur with a dream, Brewing Up a Business, Second Edition presents an enlightening, in-depth look at what it takes to succeed on their own terms.

©2011 Sam Calagione (P)2012 Audible, Inc.

Honest and Straight forward business advice

A must read for any entrepreneur even if you don’t like beer.
I bought this book because I have been a drinker of dogfish head for a long time and enjoy the company.

I was not expecting to love it as much as I did easily the top 10 business memoirs I’ve ever read.

Truly insightful book

An enlightened journey into a world of creativity and success. The right choices for building a business one can be proud of.

Great advice to follow

If you own a small business there are a ton of great nuggets of information to help your business thrive.

Dogfish Head Brewery's beginnings

Great look inside the start of Dogfish Head brewery and the actions taken by Sam and his team to sustain successful growth.

More about Business practice than Brew history

I was hoping to hear more about the beer than the business, but understand that is what the author was trying to teach. Well written and thought out.

Narration was okay. His attempts at accents made me cringe, detracted from the story making the narrative hard to follow