The Come Back Effect

How Hospitality Can Compel Your Church's Guests to Return

By: Jason Young, Jonathan Malm, Andy Stanley - Foreword

Narrated by: Trevor Thompson

The key to growth as a church, youth ministry, or a business is getting first-time guests to come back. And as any good manager of a hotel, a store, a restaurant, or an attraction knows, the key to getting guests to come back is not actually the rooms or the product or the food itself; it's how guests feel when they're there. It's about hospitality. No matter how much effort and time we spend on excellence - stirring worship time, inspiring sermons, a good coffee blend in the foyer - what our guests really want when they come to our churches is to feel welcome, comfortable, and understood.

Written by a church consultant and a hospitality expert, The Come Back Effect reveals to church, ministry, and even business leaders the secret to helping a first-time guest return again and again. Through an engaging, story-driven approach, they explain how service and hospitality are two different things, describe how Jesus practiced hospitality, and invite leaders to develop and implement changes that lead to repeat visits and, eventually, to sustained growth.

©2018 Jason Young and Jonathan Malm (P)2019 Tantor

Everyone that serves should read this!

I great insights, delightful confirmation when what your reading highlights things that come to you instinctually.
before I made it to the last chapter I purchased 10 copies for the team I'm on at church.

must listen

if you lead in a Guest Experience role you should have this book in your library

is your standard, God's standard?

from the 1st word to the last, I really felt like I was experiencing how it would be like to serve others at this level. the intentionality and the heart behind every decision is geared towards the guest and sharing the vision and promise of an eternal life.

Must read for church leaders

Jonathan and Jason understand church culture and what it means to positively impact those who visit and volunteer in your body.

This is a must read for anyone who wants to take intentionality and hospitality in your church to the next level.