The LinkedIn® Book For Sales and Marketing

By: Scott Aaron

Narrated by: Virtual Voice

Here are some key things to understand:

• LinkedIn is proven to be 277% more effective for lead generation than Facebook.
• On LinkedIn, you are allowed six times more connections than you are on Facebook. You get to have 30,000 connections on LinkedIn compared to only 5000 on Facebook.
• The average income of someone on Facebook and Instagram is $30,000 per year or less, while the average income of someone on LinkedIn is $100,000 per year or more.
• You have to look at the age demographics. The main age demographic for someone on Facebook and Instagram is 18-29 years old, while LinkedIn users tend to be 30-55 years old.

For me, the biggest advantage of LinkedIn is it allows you to search, connect, message and communicate with people globally—not just locally, which is the way most people are using Facebook.

If you are someone who really wants to up-level their business this year and forever, then you must use a platform that is built for networking with others, speaking to like-minded individuals and to others who are interested in an opportunity like yours.

And as a free gift from me to you, please go to www.scottaaron.net and claim your free infographic about the best way to set up your profile on LinkedIn so you can hit the ground running.

And lastly, always remember this, my friends:

Your failures will always open the doors to your successes.

Cheers, and I will see you all at the top!

Step by step great content!!

I love this book and also purchased his academy program Scott is so passionate about other businesses success on LinkedIn

Concise Plan

I like that this book was short and concise and gave a good roadmap to improving your LinkedIn marketing plan

Sales Pitch

Lots of reviews, wants you to hire him outside of book. Some good info, but clear he holds back so you pay for the one on one coaching.

Not helpful

Way too much was said for how much value was given. Half of the book are testimonials to hire Scott. His core advice is to essentiall connect with demographics that could be your potential clients up to 14 connections a day. This entire book could've been a tweet.