Showing titles in Marketing & Sales

In a world inundated with sales books on getting to yes, this audiobook recommends just the opposite, focusing on how increasing your failure rate can greatly accelerate your movement toward ultimate success. Go for No! chronicles four days in the life of fictional character Eric Bratton, a call-reluctant copier salesman who wakes up one morning to find himself in a strange house with no idea of how he got there.

Your business is a calling. You've been called to serve a group of people with the products, services, and offers that you've created. People come into your funnels looking for a solution to their problems. By positioning yourself as an expert and learning how to tell your story in a way that...

Legions of salespeople and their leaders are coming face to face with a cold hard truth: what once gave salespeople a competitive edge—controlling the sales process, command of product knowledge, an arsenal of technology, and a great pitch—are no longer guarantees of success. Yet this is...

Unlock the complete roadmap to creating digital products that stand out, deliver real value, and generate consistent income. The Digital Product Blueprint is a practical guide for beginners and experienced creators who want to turn their skills, knowledge, or creativity into products people love.

The New Labor Economy dives into the forces transforming the modern workplace, offering listeners a clear, practical guide to navigating change.

Master Claude Opus 4.6 Without Any Technical Background: The Complete Non-Coder's Guide to AI Productivity Tired of AI tools that promise everything but deliver confusion? Ready to harness the world's most advanced artificial intelligence for your business, creative projects, and daily productivity without learning to code? Claude Opus 4.6 for Beginners transforms the most sophisticated AI assistant from intimidating technology into your most valuable working partner. Written by full-stack engineer Jake Morrison, this practical guide shows entrepreneurs, professionals, and creatives exactly...

Now you’re buried in a sea of look-alike MSPs, every one of them claiming to be a “trusted advisor” while slinging bottom-barrel pricing and empty promises. Meanwhile, you’re trying to grow the right way: serving clients well, building a real team, and pushing for profit. But without a repeatable way to sell, you’ll keep hitting the same growth ceiling over and over again. This book is your way out.

Winning is not a some of the time activity it is an all of the time activity. Success in sales takes talent, skills, discipline, practice, and most importantly honesty with a genuine concern for the client. Experienced sales professional and entrepreneur, Nathan Jamail has developed a playbook of techniques and best practices, which have allowed hundreds of sales teams to find success. The Sales Leaders Playbook focuses on how to build and lead a winning team.

An exposé of the unprecedented form of power called “surveillance capitalism,” and the quest by powerful corporations to predict and control our behavior “Groundbreaking, magisterial, alarming.” – Financial Times The heady optimism of the Internet’s early days has turned dark...

Richard H. Thaler has spent his career studying the radical notion that the central agents in the economy are humans - predictable, error-prone individuals. Misbehaving is his arresting, frequently hilarious account of the struggle to bring an academic discipline back down to earth - and change the way we think about economics, ourselves, and our world.

You've perfected your pitch. You've memorized every feature. Yet, your potential buyers keep stalling, ghosting, or defaulting to the status quo. You watch revenue disappear into the "analysis paralysis" void, constantly unsure what piece of information they were actually missing. You're an expert, but you're not being trusted. Sound familiar? In Stop Pitching, Start Teaching, veteran sales professional and corporate trainer Scott A. Jordan flips the old script. He proves that the most effective salespeople aren't slick talkers; they are trusted teachers. The confusion causing those stalls ...

If you can't define and prove the value you create, why should clients choose you? For small- to medium-sized businesses—especially family-owned ones—that question is often the difference between growth and stagnation. Define Value, Drive Growth changes that. It provides a clear, step-by-step roadmap that unifies marketing and sales and shows you how to build real, lasting client value.

The key to success, salespeople are constantly told, is to follow specific steps and techniques. Just heed the advice of this guru or that speaker, and you'll be the best! Well, that approach just doesn't work for most salespeople. And it probably doesn't work for you either. The most successful reps, Gallup has determined from decades of research, understand their innate talents and strengths and use them to sell more effectively.

Facebook Ads didn’t stop working. The way most people run them did. In 2026, Facebook advertising is no longer about hacks, secret audiences, or constant optimization. It is about clarity, restraint, and systems that can survive uncertainty. This book is a practical, no-nonsense guide to running Facebook Ads without burning money, burning time, or burning out. Instead of chasing trends, it teaches you how Meta’s system actually behaves in a low-tracking, AI-driven environment—and how to work with it rather than against it. You’ll learn: • Why most ad accounts fail because of ...

In the high-stakes world of tech sales, consistent top performers are a rare breed. What separates the elite from the rest isn’t charm, luck, or even raw talent—it’s mindset. The President’s Club Mindset by Bob Kocis offers a definitive look at what it takes to become—and remain—a top sales professional in SaaS, enterprise, and B2B technology sectors. A multiple President’s Club winner turned global sales leader, Kocis brings more than thirty years of field-tested experience to bear.

Over the past 6 years, Nicolas Cole has ghostwritten for more than 300 different industry leaders, C-Suite executives, founders of Silicon Valley startups, venture capitalists, and even Olympic athletes, Grammy-winning musicians, and New York Times bestselling authors. In 2017, Cole founded the first ghostwriting agency specializing in opinion articles online, and to date has ghostwritten more than 3,000 articles (under other people's names).

If you're looking to start, scale, or grow a digital business where clients act like your boss, and you see more of your office chair than your family... There are plenty of other agency models that will help you do that. If you want a business where clients are your partners and you're only needed for a few hours a day because AI does all the delivery for you...The Instant AI Agency is worth your attention. Whilst most people help businesses make more sales by adding more complexity, more staff members and more expensive overheads - We do the opposite.

Hoy en día es factible lograr mayor riqueza integral siguiendo determinados patrones. La prosperidad (bienestar emocional y económico) es una ciencia con técnicas probadas. Este libro las expone de forma asequible mediante dieciséis desafíos específicos. En un mercado de libre competencia, gran parte del éxito consiste en saber aplicar pautas de conducta que eleven nuestro nivel de cotización.

Many followers of Napoleon Hill often miss the fact that he was not only a gifted writer and speaker, but also a man who made a living teaching other people how to sell. In 1913, Hill began working for the LaSalle Extension University in Chicago, giving him valuable insight into what he liked doing and what he did well: teaching people how to sell—products, services, and above all, themselves. This book will give you the tools you can use to effectively sell yourself and your ideas.

Are you a contractor who's tired of getting ghosted after quoting jobs? You drive 45 minutes to a site visit. You walk the property, share your expertise, and pour your best ideas into their dream project. Then you email the quote... and hear nothing.