Selling to Homeowners the Sandler Way

A Proven Process for Selling Products and Services to Consumers in Their Home

By: Kim Booker, Chip Doyle, David Mattson (Foreword By)

Narrated by: Sean Pratt

Selling to homeowners is different - and challenging. To succeed in this environment, you need the Sandler Selling System. Selling to Homeowners the Sandler Way shows how the Sandler Selling System delivers career-changing results for salespeople who close deals in the buyer's personal, private domestic space. This kind of selling applies to dozens of industries, from remodeling to insurance. It is profoundly different from business-to-business selling...and it can be challenging. But the Sandler principles that improve performance have been proven to work in every in-home setting, with any product or service.

©2015 Sandler Systems, Inc. (P)2018 Gildan Media

Simple and to the point

This book is a complete guide to sales. It is very realistic. There are many examples.

excellent job

Great book. Recommend using these techniques for growing and acquiring new customers and for training the employees.

Best In-home sales books ever.

Perhaps the style of sales speaks to me because it fits my selling style. Idk, what I do know is that it’s my go to book to refresh and train on.

Excellent I wish it was a little more ready to use

I really like it except I wish it was a little more turn key for my business being real estate brokerage however that's kind of impossible because there's just way too many different types of products and services that are sold in the home environment. I do highly recommend this approach and have noticed extraordinary results as a result of using it

So helpful to changing how I help customers

You don’t know what you don’t know; so having a pathway that helps you overcome your own selling shortcomings to elevate you to a new standard that helps both customer and salesperson.