Treasure Hunt
Inside the Mind of the New Consumer
Failed to add items
Sorry, we are unable to add the item because your shopping cart is already at capacity.
Add to Cart failed.
Please try again later
Add to Wish List failed.
Please try again later
Remove from wishlist failed.
Please try again later
Adding to library failed
Please try again
Follow podcast failed
Please try again
Unfollow podcast failed
Please try again
Audible Standard 30-day free trial
Select 1 audiobook a month from our entire collection of titles.
Yours as long as you’re a member.
Get unlimited access to bingeable podcasts.
Standard auto renews for $8.99 a month after 30 days. Cancel anytime.
Treasure Hunt
Narrated by:
John H. Mayer
Buy for $13.50
-
Narrated by:
-
John H. Mayer
A working-class family with a 50-inch plasma TV?
What’s going on in the mind of the new consumer?
TREASURE HUNT takes us into the homes of real people making real decisions, and into the CEO's offices of innovative companies finding new ways to accommodate them. Written with the same flair, empathy, and intelligence that made Trading Up an instant classic, this is an essential guide to the moods and habits of the constantly changing consumer.©2006 The Boston Consulting Group, Inc.; (P)2006 Random House, Inc. Random House Audio, a division of Random House, Inc.
Listeners also enjoyed...
No reviews yet