Get inspired by hundreds of the highest converting websites on the internet:

https://www.mmg.studio/visualswipefile

Steven Schneider has spent a decade in SEO, and his conclusion is direct: most businesses aren't doing SEO wrong — they're just missing the piece that turns traffic into leads.

As Co-Founder and CEO of TrioSEO, Steven built his tool-centric SEO framework around one premise — find what your ideal customer is already searching for, build a free tool that solves that problem, and let the tool qualify the lead before anyone picks up the phone.

In this episode, he walks through real case studies (including a business valuation calculator driving 2,500 monthly searches and 100+ MQLs), the keyword research process behind it, and why Threads is the platform entrepreneurs should be paying attention to right now.

If your traffic is growing but your pipeline isn't, this is the episode that explains why.

🌐 Website
https://trioseo.com/

💼 LinkedIn
https://www.linkedin.com/in/schneis/

🌐 Website
https://mmg.studio/

💼 LinkedIn
https://www.linkedin.com/in/mmgdesign/

📸 Instagram
https://www.instagram.com/mindfulmilligan/

TIMESTAMPS

00:00 Intro

02:07 How TrioSEO got started

05:43 The exit, the pivot, and launching the agency

11:33 Losing 60% of revenue in 48 hours

13:04 Posting every day on LinkedIn for three years

19:33 Why Steven posts 16 times a day on Threads

22:49 What makes Threads different from every other platform

28:50 What the lead magnet system actually is

31:14 The business valuation calculator case study

33:30 What happens after someone uses the tool

37:39 Why SEO agencies keep getting blamed for a conversion problem

50:21 The lead magnet funnel: Steven's hill to die on

53:28 Where SEO ends and lead gen begins

TEAM

🎙 Host — Andy Milligan
https://www.linkedin.com/in/mmgdesign/

🎥 Production — MMG Design
https://mmg.studio/

🤝 Powered by — AMA Columbus
https://amacolumbus.org/

and our friends at COHATCH (Get 2 free weeks of premium coworking, on us)
https://www.cohatch.com/mbd

⚡️ Website Being Lazy?

Start Here: https://www.mmg.studio/website-optimization

☕ COhatch (Get 2 FREE weeks of productivity and unlimited coffee, on us)

https://www.cohatch.com/mbd

Ally Goerdt spent over seven years as a CPA before co-founding FluidMinds Consulting, a web design and development company serving nonprofits and small businesses.

In this episode, Ally breaks down the financial habits that separate thriving business owners from the ones flying blind. From creating visibility in your books to picking the one metric worth tracking for three months, this is a practical financial masterclass built for marketers, freelancers, and creatives who would rather do anything than open a spreadsheet.

CONNECT WITH ALLY

🌐 Website

www.fluidmindsconsulting.com

💼 LinkedIn

https://www.linkedin.com/in/ally-goerdt-74b209a6/

🏋️ CrossFit Bio

https://games.crossfit.com/athlete/2908106

CONNECT WITH ANDY

🌐 Website

https://www.mmg.studio/

💼 LinkedIn

https://www.linkedin.com/in/mmgdesign/

TIMESTAMPS

00:00 – Intro

00:48 – From CPA to Creative Co-Owner

01:36 – Why She Left a “Safe” Career Behind

04:36 – The Moment She Felt What Her Clients Felt

07:49 – The One Mistake Almost Every Small Business Makes

10:33 – Why Creatives Shut Down Around Money

13:15 – Step One: Build Financial Visibility

17:04 – Have Grace With Your Money Baggage

19:12 – Track One Metric for Three Months

23:34 – Looking Backwards to Project Forward

24:53 – Beginner vs. Expert Financial Habits

28:49 – People First and the FluidMinds Mission

TEAM

🎙 Host — Andy Milligan

https://www.linkedin.com/in/mmgdesign/

🎥 Production — MMG Design

https://www.mmg.studio/

🤝 Powered by AMA Columbus

https://amacolumbus.org

…and our friends at COhatch

(Get 2 free weeks of premium coworking, on us)

https://www.cohatch.com/mbd

⚡️ Website Suck? Start Here: https://www.mmg.studio/visualswipefile

David Newman spent 10 years in corporate consulting before going out on his own in 2002 with zero playbook. After years of bumbling through every mistake in the book, he built Do It Marketing into a platform that helps experts, consultants, and small agency owners sell their expertise without feeling pushy or salesy. In this episode, David breaks down why marketing yourself is so much harder than marketing for a brand, why most people do branding way too early, and how to identify the work that's easy for you but difficult for everyone else.

CONNECT WITH DAVID

🌐 Website: https://doitmarketing.com/

🌐 Free Resources: https://doitmarketing.com/hello

💼 LinkedIn: https://www.linkedin.com/in/davidjnewman/

💼 Do It Marketing on LinkedIn: https://www.linkedin.com/company/do-it-marketing/

📚 Do It Marketing (Book): https://www.amazon.com/Do-Marketing-Instant-Action-Maximize-Competition/dp/0814432867

CONNECT WITH ANDY

🌐 Website: https://www.mmg.studio/

💼 LinkedIn: https://www.linkedin.com/in/mmgdesign/

📸 Instagram: https://www.instagram.com/mindfulmilligan/

TIMESTAMPS

00:00 - Intro

01:25 - Why selling yourself feels like a totally different game

05:40 - The one-person strategic retreat you need to take

08:58 - Hot take: branding actually comes after marketing

14:33 - Why most founders still can't answer the ICP question

21:18 - From Fortune 500 consulting to $200 breakfast clubs

24:40 - The moment a $10K gig lost to a $200 one

29:40 - The summer camp sign that changed everything

35:10 - Your easiest work is your most valuable work

40:08 - Where to find David and free resources

TEAM

🎙 Host // Andy Milligan: https://www.linkedin.com/in/mmgdesign/

🎥 Production // MMG Design: https://www.mmg.studio/

🤝 Powered by // AMA Columbus: https://amacolumbus.org

and our friends at COhatch (Get 2 free weeks of premium coworking, on us) https://www.cohatch.com/mbd

⚡️ High-Converting Websites Visual Swipe File: https://www.mmg.studio/visualswipefile

David Cohen is the founder of Superposition, a data and AI strategy consultancy that uses interactive workshops and collaborative facilitation to help other consultancies sell, scope, execute, and grow their client work. In this episode, David breaks down why the consulting industry is stuck in a boring, outdated marketing model and what he's doing differently, from building a game show as a content vehicle to reverse-engineering his entire brand from the work he actually delivers. If you're starting or scaling a consulting business, this conversation is full of practical lessons on differentiation, branding, and leaning into what makes you weird.

CONNECT WITH DAVID

🌐 Website: https://www.superpositionstrat.com/

💼 LinkedIn: https://www.linkedin.com/in/davcohen06/

📹 YouTube: https://www.youtube.com/@Superpositionstrat

CONNECT WITH ANDY

🌐 Website: https://www.mmgdesign.net/

💼 LinkedIn: https://www.linkedin.com/in/mmgdesign/

📸 Instagram: https://www.instagram.com/mindfulmilligan/

TIMESTAMPS

00:00 - Intro

05:55 - The Buzzword David Wants Banned Forever

09:14 - Why "Sounding Smart" Can Backfire

13:46 - He Built a Game Show Instead of a Podcast

22:16 - The Loneliest Job in Every Company

26:02 - What Hiring Superposition Actually Looks Like

35:28 - How He Reverse-Engineered His Entire Brand

37:19 - Consulting's Biggest Marketing Problem

45:38 - From Layoff to Launch in Six Months

48:50 - The Self-Doubt Nobody Talks About

TEAM

🎙 Host // Andy Milligan: https://www.linkedin.com/in/mmgdesign/

🎥 Production // MMG Design: https://www.mmgdesign.net/

🤝 Powered by // AMA Columbus: https://amacolumbus.org

and our friends at COhatch (Get 2 free weeks of premium coworking, on us) https://www.cohatch.com/mbd

⚡️ High-Converting Websites Visual Swipe File: https://www.mmg.studio/visualswipefile

Jeff Ryznar has worked at some of the biggest ad agencies in the country, ran strategic marketing for the Cleveland Cavaliers during the LeBron era (and after), launched an AI-driven tech company in San Francisco, and has spent the last 11 years building 898 Marketing into a 47-person agency. In this episode, Jeff breaks down the one principle that's connected every chapter — growth only happens when you're uncomfortable — and shares the habits, mindset shifts, and hard-earned lessons that marketers and founders can apply right now.

CONNECT WITH JEFF

🌐 Website: https://www.898marketing.com/

💼 LinkedIn: https://www.linkedin.com/in/jryznar/

CONNECT WITH ANDY

🌐 Website: https://www.mmg.studio

💼 LinkedIn: https://www.linkedin.com/in/mmgdesign/

📸 Instagram: https://www.instagram.com/mindfulmilligan/

TIMESTAMPS

00:00 - Intro

00:11 - From Youngstown to the Biggest Ad Agencies in America

02:11 - The One Thread That Connects Every Career Move

04:17 - Discomfort Looks Different at Every Level

05:26 - LeBron Left and It Was the Best Thing That Happened

06:23 - What 47 Families Depending on You Actually Feels Like

07:00 - The Best Business Advice He Ever Got (R&D)

07:23 - Why the Inches You Need Are Already Around You

08:02 - Small Habits That Prepare You for Big Moments

TEAM

🎙 Host // Andy Milligan: https://www.linkedin.com/in/mmgdesign/

🎥 Production // MMG Design: https://www.mmgdesign.net/

🤝 Powered by // AMA Columbus: https://amacolumbus.org

and our friends at COhatch (Get 2 free weeks of premium coworking, on us) https://www.cohatch.com/mbd

⚡️ High-Converting Websites Visual Swipe File:

https://www.mmg.studio/visualswipefile

A. Lee Judge has spent 25+ years sitting between sales and marketing teams — and watching them break down in the same four places every time. In this episode, Lee walks through his CASH framework (Communication, Alignment, Systems, Honesty), explains why marketing creates content that sales never sees, why both teams measure the wrong things, and how to unify them into one revenue team. Whether you run a company with separate departments or you're a solo founder wearing both hats, this conversation will change how you think about the relationship between sales and marketing.

CONNECT WITH LEE

🌐 Website: https://aleejudge.com/

📕 The Book: https://aleejudge.com/cash

🏢 Content Monsta: https://contentmonsta.com/

💼 LinkedIn: https://www.linkedin.com/in/aleejudge/

CONNECT WITH ANDY

🌐 Website: https://www.mmgdesign.net/

💼 LinkedIn: https://www.linkedin.com/in/mmgdesign/

📸 Instagram: https://www.instagram.com/mindfulmilligan/

TIMESTAMPS

00:00 - Intro

00:47 - From DJ to Accidental Marketer

03:45 - He Didn't Know He Was Building CRMs

06:01 - Why Other People See Your Value First

07:27 - The Side Hustle Your Boss Should Encourage

10:24 - The Moment His Personal Brand Split in Two

14:00 - Finding the "Tilt" Between Two Deep Lanes

16:01 - Why Trend-Hoppers Lose Credibility

21:07 - The POD Method for Founder Productivity

25:54 - The CASH Framework Explained

29:35 - No Deal Is Won by Just Sales or Just Marketing

30:21 - How Solo Founders Apply the CASH Framework

34:12 - Knowing What Happens After the Zoom Call Ends

36:19 - Where to Find Lee and the Book

TEAM

🎙 Host // Andy Milligan: https://www.linkedin.com/in/mmgdesign/

🎥 Production // MMG Design: https://www.mmgdesign.net/

🤝 Powered by // AMA Columbus: https://amacolumbus.org/

and our friends at COHATCH (Get 2 free weeks of premium coworking, on us) https://www.cohatch.com/mbd

⚡️ High-Converting Websites Visual Swipe File:

https://www.mmg.studio/visualswipefile

Harley Allaby co-founded Samurai Code after helping scale Exact Medicare from a small startup to $100M+ in revenue — largely by figuring out how to deploy AI agents before most companies even had a plan. In this episode, Harley breaks down why 95% of AI implementations fail, how to identify the highest-leverage point in your business for AI deployment, and why small language models are quietly outperforming the big monolithic approaches everyone defaults to. Whether you're a founder running lean or a marketing leader trying to make the case internally, this conversation gives you a tactical roadmap for getting AI right the first time.

CONNECT WITH HARLEY

🌐 Website: https://www.samuraicode.ai/

💼 LinkedIn: https://www.linkedin.com/in/hallaby/

CONNECT WITH ANDY

🌐 Website: https://www.mmg.studio/

💼 LinkedIn: https://www.linkedin.com/in/mmgdesign/

📸 Instagram: https://www.instagram.com/mindfulmilligan/

TIMESTAMPS

00:00 – Intro

00:40 – From Pokemon cards to $100M: Harley's entrepreneurial path

03:10 – Why big companies can afford to fail at AI and you can't

05:09 – Highest leverage vs. low-hanging fruit: where to deploy AI first

08:00 – The AI use case nobody talks about: employee training

10:30 – 95% of AI implementations fail — here's why

13:49 – Your data is a mess and it's blocking everything

17:50 – Small language models vs. large: the car dealership breakdown

22:02 – AI can 5x your content output but still can't design

30:33 – Are your competitors already ahead on AI?

37:59 – $500K per employee: the new AI-era benchmark

TEAM

🎙 Host // Andy Milligan: https://www.linkedin.com/in/mmgdesign/

🎥 Production // MMG Design: https://www.mmg.studio/

🤝 Powered by // AMA Columbus: https://amacolumbus.org/

🤝 Powered by // COHatch: https://cohatch.com/mbd