Showing results by author "Tony Alessandra" in All Categories

In this entertaining and thought-provoking book, Tony Alessandra and Michael O'Connor argue that the "Golden Rule" is not always the best way to approach people. Rather, they propose the Platinum Rule: "Do unto others as "they'd" like done unto them". In other words, find out what makes people...

While you may have the ability to hear and understand the spoken language, if you have not given serious practice to the art of active listening, then there are many things you have yet to learn about this most basic communication skill. Dr. Tony Alessandra has spent most of his professional career researching relationships between people and has found numerous ideas that can help anyone dramatically improve their communication skills.

At work, two managers with equal training and experience are put in charge of similar group objectives. But the results differ drastically. One task force flounders and misses a critical deadline. The other quickly meshes as a team and produces a report so stunning that the breadth, depth, and clarity of its ideas has everyone talking. Why does one manager succeed, while their colleague fails to connect with their people?

The notion of global peace has often been relegated to wishful thinking, akin to the disbelief that once surrounded moon landing. However, the core message of Global Unity Unleashed is clear–Unity is Possible, and the power to attain it lies within our grasp. Dive into a masterful compilation of insights on communication prowess, leadership efficacy, engaging social discourse across generations, and spearheading the global movement towards common human bonds. This course is a tapestry of twelve one-hour sessions, each extrapolated from bestselling programs by renowned experts.

Introducing a powerful, humor-filled, and inspiring new audio program from two thought leaders - who also happen to be die-hard optimists - Dr. Tony Alessandra and Dr. Terry Paulson.It's called The Optimism Advantage, and in it, Terry and Tony introduce real-world stories and practical strategies that turn positive psychological research into insights on how you can produce incredible results, year after year after year.

30 Days to a More Powerful Brain contains practical real-world application of breakthrough discoveries in science, psychology, and business. The material is structured so you can learn quickly and apply it to any area of your life, no matter what age you are - in 30 days!

Personality differences: they're what make life so rich and fascinating - and often so frustrating, too. Especially at work, where teamwork and motivation are pivotal. Many of us never figure people out - we get along great with some people and deal as little as possible with others because they're so different from us.

Powerful techniques for turning every encounter into a mutual win. This exciting series helps you improve communication in any group or organization. Every individual has a unique personality, but many behaviors can be understood within a systematic, predictable framework.

The Non-Manipulative Selling Method is based on quickly establishing a bond of trust with a prospect, thus enabling a salesperson to deal from a position of mutual respect. Today, Non-Manipulative Selling is used as a training resource among the world's leaders.

That's an old and honorable sentiment. A lot of good has been done in the world by people practicing The Golden Rule. As a guide to personal values, it can be a powerful force for honesty and compassion. But as a yardstick for communication, The Golden Rule has a downside. If applied verbatim, it can backfire and actually cause personality conflicts. Why? Because following The Golden Rule literally treating people the way you'd like to be treated means dealing with others from your own perspective. It implies that we're all alike, that what I want and need is exactly what you want and need....

The Platinum Rule is Dr. Tony Alessandra’s system for achieving instant rapport and chemistry with almost anyone. It teaches you how to "read" people by their words and actions in order to determine their behavioral style. Then you learn how to adapt your behavioral style to meet them halfway. The result is an unmistakable and unbreakable bond based on 39+ years of Dr. Alessandra’s behavioral research in the area of human relationships.

Tony Alessandra, Ph.D., has a street-wise, college-smart perspective on business, having fought his way out of NYC to realize success as a graduate professor of marketing, entrepreneur, business author, and keynote speaker. With a BBA, MBA, and Ph.D. in marketing, a diverse history in sales, and as an entrepreneur and founder of two current technology businesses, MentorU and Online Assessments, Tony brings a broad foundation of experience to every program he delivers.

Many of the concepts discussed in Section I of this book are based upon the proven concepts described in Dr. Alessandra’s and Dr. O’Connor’s books, “PeopleSmart” and “The Platinum Rule.” We will now introduce you to the four behavioral styles that are used throughout this book: the Director, Socializer, Thinker and Relater. As you read the description of each style, try to visualize previous or current customers who possess each style. Also ask yourself whether you would have been a more successful salesperson (or a co-worker, parent, spouse, or neighbor ) had you adapted your...

Author Steve Samblis spent years searching the world for the most successful people on the planet. He got to know them and asked them each this question: "What was the one most crucial habit in your life that has made the most significant impact on your success?" He then took these 100 habits and put them into a work called 1 Habit.

What allows the most influential people on earth to attract, enchant, and persuade? This mystical, silent, magnetic quality is called Power and Influence. And you have it! Imagine you wake up tomorrow and your life and relationships have been transformed. Once you understand what I have to share with you - your relationships can transform almost instantly!

"After you listen to this powerful series and take my advice, people will instantly notice your transformation. They'll start coming to you for guidance because you will have become a leader in their eyes. When conflicts arise, you'll notice how quickly you're able to bring arguments to a halt. By being able to build rapport with anyone you choose, your ability to communicate will get the results you want in any business situation, no matter if you are closing a sale or motivating your team." (Dr. Tony Alessandra)

Everyone knows the Golden Rule: "Do unto others as you would have done unto you." But this habit can turn off those who have different needs, wants, and hopes than we do. Instead, the real key to making a difference is to apply The Platinum Rule: "Do unto others as they would like done unto them!" Once you understand and master The Platinum Rule, you'll be able to build bridges to people of any sort in any personal or business situation.

Charisma is not based on genetics, I.Q., social position, or luck. Charisma is a skill - one of the most valuable skills in the world that you can learn and master with the right information and tools delivered by Dr. Tony Alessandra in this program.

Understanding, nurturing, and developing people are critical in every professional and personal relationship. But how can you get a clear picture of a person, including their needs, wants, strengths, challenges, and capabilities? There are many powerful assessment tools on the market and an overwhelming number of opinions regarding which are the best to use.

Imagine... • When you encounter difficult people - you know how to adapt to them. • Where you meet challenging situations - you have the skills transform them. • In times when you face the unknown - you remain fearless. If you dream of all that and more... then People Smart in Business is the book you need. People Smart in Business is a unique blend of scientific research on human behavior and my 34+ years of teaching people smarts - through The Platinum Rule®. Once you've been exposed to these hands-on, proven and practical principles, you'll find that you will have access to ...